MplusM Architects, founded in Athens in 2011, explore modernism as a way to generate meaning, where space becomes both a bodily experience and a field of illusion.
Our collaboration focused on redefining their identity after more than a decade of practice, positioning the studio within a more distinct niche.
The challenge was to express the depth of their thinking without becoming overly academic. We approached the identity as an open system, inspired by the structure of a book: a spine that binds together parallel narratives: works and references, built and conceptual.
Typography plays a central role, bringing together three distinct voices to create a layered visual language that reflects this dialogue.
Project team: @alx.kokx@lewwwnidas@bracket_webstudio@apo_zavras@evangelia_fes
#MplusM #Architecture #BrandIdentity #GraphicDesign #DesignStudio
Ομιλία του Μεμου Φιλιππιδη στην εκδήλωση για τα «40 χρόνια ΚΤΙΡΙΟ» με θέμα:
«Η ΣΥΜΒΟΛΗ ΤΗΣ ΑΡΧΙΤΕΚΤΟΝΙΚΗΣ ΣΤΗΝ ΠΟΙΟΤΗΤΑ ΤΩΝ ΚΤΙΡΙΩΝ 1986–2026». @ktirio_editions
Cypress House
In order to register the relationship between the house and the terrain, three plans were prepared for each floor. In these drawings, darker areas indicate the volume intersected at each level. The layered representations adopt the same graphic vocabulary as the sections previously discussed: a field of lines whose variation in thickness produces tonal differentiation.
Each line also exhibits a subtle fluctuation in width, imparting a slightly artisanal character to the texture. While such patterns may appear archaic, recalling the techniques of historical engravings, this graphic language remains present today in the complex micro-line engravings used in banknotes to deter counterfeiting. A comparable effect occurs in the façade of the house: to allow diagonal views from the bedroom, the wooden elements undergo a gradual, incremental rotation, producing a barely perceptible yet continuous gradation across the surface.
Architecture: @mplusmarchitects
Marita Nikoloutsou / Memos Filippidis
Project Architect: Marina Filippopoulou
Structural Engineer: John Marneris
MEP: SKV Consulting Engineers
Landscape Design: @hpalandscape
Lighting Design: @eleftheriadeko_studio
Acoustic Study:
@timagenis.acoustics.architects
Contractor: @bitsos.development
Photographer: @alinalefa
Bridge house
We had to design a house for a hill that was facing two roads, on its eastern and western side. These two features of the landscape became critical for the design proposal: we decided to keep intact the highest northern part of the hill –to retain it as a base from which the house extends horizontally. This becomes the first floor that extends to the south and acquires the character of a bridge: under it transverse walls undertake its support. These walls underline the character of the plot: in their parallel arrangement, they maintain the visual communication of east and west views.
#mplusmarchitects
Quarry House
Our first renderings: on the interior design they witness echoes of the Case Study Houses, the series of houses built in Los Angeles in 1960 .
#mplusmarchitects
Quarry House
The house is divided into rectangular spaces between which, on the ground floor, diagonal relationships are created: From the entry of the house, the first garden “deflects” our movement and gaze diagonally, in a view that ends at the pool. A similar reverse diagonal relationship exists between the living room and the dining room, the latter being the only space in the house that protrudes into the garden.
#mplusmarchitects #greekarchitecture #secretgarden #atrium
QUARRY HOUSE
The relationship with stone quarrying refers to the process of extracting volumes, since indeed behind the absolutely monolithic facade two large “blocks” have been removed to a depth of four meters. These voids form two gardens, one visible on the ground floor opposite the entrance and the second elevated, visible exclusively from the master bath on the first floor.
#mplusmarchitects #greekarchitects #residentialdesign
