More of the @phassionmcgill Rituals Runway:
Designed in collaboration with @naudbel and @n0ra.roo5
To us, rituals make up the way we experience a day, the emotions that follow our experience and create predictability in our lives. We designed this collection to mimic a day in our shoes, with each look representing a new emotional stage of the day. We invite you to join us in feeling your way through our day, from our first moment of conscious, to the last.
Some long-awaited shots of my summer project: a collection of denim pieces I designed and handmade!
Shot on digital camera with the help of @naudbel and @3mikokamiya
There are a lot of fashion accounts out there, many of them are homogenous in the sense that they push out identical collections, ones made far overseas by someone whose name you don’t know. Reimagining fashion in a sustainable way doesn’t mean doing what fast fashion does on a miniature scale, it means cutting every thread with your own two hands, pouring hours of love into your work, and making sure the consumers of your designs know who’s behind them - from start to finish.
That said, hi, I’m Sophie. Creating for me is a long, but intuitive process. Some pieces take me days, months, and others may never be finished. I create for the sake of fulfilling an innate desire, not to sell or mass produce. I’ve been sewing for years, but have never wanted to ruin something I love so much by turning it into a career or a business; so at least for now, this will be a showcase of my work and process.
Photographs by Arnaud Bélec @naudbel
