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Mexican-American CEF

@mexamcef

Changing the distorted, damaging Mexican-American narrative. Supporting films and filmmakers who tell our real stories. #amplifyyournarrative
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Backstage 📸 Being backstage always reminds me that the most beautiful moments are rarely seen by the crowd. The applause belongs to the stage, but the real story lives behind the curtain in the exhaustion, the preparation, the quiet panic, the last-minute fixes, the deep breaths no one hears. Backstage reminded me that people often witness the performance without ever understanding what it took to get there. And maybe that’s true for life too. Everyone sees the final product, the smile, the success, the spotlight but not the sacrifices made in silence. There is something humbling about watching people become magic in real time.
181 7
4 days ago
Icon Mishel Prada accepted the MAFTF 2026 Illustrious Award for Trailblazer Excellence in Acting! 🏆 In an iconic moment, the award was presented by the phenomenal Tonatiuh, fresh off his starring role in the history-making film Kiss of the Spider Woman. Having these two powerhouses on stage together perfectly captured our theme: “Our Stories Must Be Told to Defy Adversity.” From Mishel’s barrier-breaking work in Vida and The Continental to Tonatiuh’s rising star power, this duo represents the bold future of our industry.🥂🎬#MAFTF2026 #MishelPrada #Tonatiuh #TheIllustriousAward #Actors
56 1
10 days ago
A massive congratulations to Sally Romero, Founder of Amigas Y Más, for receiving the MAFTF Illustrious Award for Community Minded Media Influence! It is incredibly inspiring to see Latinas leading the way with such passion, vision, and dedication. Your dedication to lifting up our community and using your voice to create meaningful change is truly remarkable. This award is so well-deserved, and it was an absolute honor to celebrate you at the Illustrious Awards night! Thank you for everything you do, Sally! #amigasymas #latina #representation #MAFTF #TheIllustriousAwards
341 7
11 days ago
Thank you so much to the team behind @mexamcef and all the love you showed our vertical series ❤️ This project started as a small one day shoot we did with our friends to experiment with a new format. I’m so grateful that it’s now led to two awards and the chance to speak to a room full of people I admire so much. Thank you to our team that made it happen! ✨cast: @isabellafeliciana @chicananat @djarvizo @soniabalcazar @jresquivel ✨crew: Sponsor: @cha_cha_chic Executive Producer: @latinousatv Writer/Producer: Johnny Murillo @chicanohollywood Director: @bethhmurillo DP/editor: @certifiedsotelo B Cam: @made_by_massai 1 AC/poster photographer: @_whoscruz Sound: @shotecho
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12 days ago
It was such a joy to watch Alicia Fernandez take the stage to accept the Illustrious Award for Distinguished Community Excellence! 🏆 Seeing her hard work and commitment to authentic representation honored in person was truly special. Alicia, this recognition is beyond well-deserved! A huge thank you to the incredible Chris Cabezas for presenting the award and making the moment even more memorable. 🎤✨ Congratulations again, Alicia! Thank you for everything you do for our community. #TheIllustriousAward #MAFTF #MexAmCef #Representation #MexicanAmerican #RaisedByCholas #Community #Award
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12 days ago
A massive congratulations to Felix Enríquez Alcalá for receiving the MAFTF Illustrious Award for Excellence in Directing! 🏆✨ Felix is a true titan in the industry, having lent his visionary lens to some of the most iconic shows on television. From the high-stakes drama of ER and Criminal Minds to the gripping storytelling of The Good Wife, Battlestar Galactica, and Madam Secretary, his work has defined excellence for decades.  He doesn't just direct; he paves the way for our community, ensuring our voices and stories are captured with authenticity and power.  #Director #MAFTF #TheIllustriousAwards #Filmmaker #MEXAMCEF #Film #AwardCeremony #Representation #MexicanAmerican #Latino
22 1
13 days ago
🏆 Huge Congrats to Naibe Reynoso for receiving the MAFTF Illustrious Award for Excellence in Journalism! 🗞️✨ This honor is so well-deserved. Naibe is a true powerhouse and a relentless advocate for representation, constantly fighting to ensure our community has a seat at the table and a voice in the media. Thank you, Naibe, for your brilliance, your grit, and for telling our stories with such heart. 🌟🥂#NaibeReynoso #LatinaFest #MAFTF #Latina #Representation
47 4
13 days ago
One of the most powerful moments of the festival was witnessing Annie Gonzalez receive the MAFTF’s Illustrious Award for Outstanding Achievement in Acting. The award was presented by her longtime collaborator and friend, the visionary Linda Yvette Chávez. Together, they perfectly embody our theme: “Our Stories Must Be Told to Defy Adversity.” From Annie’s transformative portrayal of the legendary Jenni Rivera in the biopic Jenni to Linda’s relentless work in carving out space for Latinx narratives in Hollywood, these two are proof that when we tell our own stories, we change the world. Thank you, Annie and Linda, for being the ultimate examples of excellence and sisterhood. 🥂🎬#Latina #MAFTF2026 #TheIllustriousAward #Actress #Screenwriter
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13 days ago
We are still buzzing from the energy of officially celebrating the incredible Enrique Castillo as he accepted the MAFTF Lifetime Achievement Award! 🌟 The celebration kicked off with an absolutely amazing panel featuring Enrique just before the ceremony. Moderated by the brilliant Lizza Monet Morales, the conversation was AMAZING. 🎤✨ It was a truly historic night as we honored a man who hasn’t just worked in this industry, he has blazed a trail for generations of storytellers to follow. From his iconic roles to his unwavering dedication to authentic representation, Enrique is a titan of our community. The award was presented by none other than the legendary Pepe Serna! 🎤✨ Seeing these two icons on stage together was a powerful reminder of the deep roots and bright future of Mexican-American cinema. Join us in a massive round of applause for Enrique Castillo! 👏👏👏 #MAFTF2026 #EnriqueCastillo #PepeSerna #LifetimeAchievement #TheIllustriousAwards
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14 days ago
We are officially congratulating Paulina Chávez on receiving the MAFTF 2026 Illustrious Award as Rising Star of 2026. In a powerful passing of the torch, the award was presented by industry legend Andy Garcia (The Godfather Part III, Ocean’s Eleven). This year’s theme, “Our Stories Must Be Told to Defy Adversity,” found its perfect embodiment in Paulina. Whether she’s leading the record-breaking Paramount+ series Landman alongside Billy Bob Thornton, making Netflix history, or giving back to her San Antonio roots through her “Be Your Own Kind of Genius” scholarship, Paulina proves that our narratives are unstoppable. Paulina, thank you for leading the way and showing the world why our stories matter. The future is bright! 🥂🎬 #MAFTF2026 #PaulinaChavez #AndyGarcia #Landman #TheIllustriousAwards
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14 days ago
Hollywood Latino Magic @mexamcef #maftf #latinohollywood #filmfestival #latino #mexamcef
2,254 24
15 days ago
I just want to say THANK YOU @mexamcef for the incredible opportunity to be the Master of Ceremonies for the 5th edition of the “Illustrious Awards” and for having the privilege of introducing the great icon of the film and television industry Mr. Andy García—to present the “Illustrious Rising Star 2026” award to a beautiful and immensely talented actress: Paulina Chávez! Let’s give a huge applause to all Latinos in Hollywood! We have so much to offer and so many stories to tell… Stay tuned for next year #MAFTF because… Latinos Matter! ✊🏽 Congrats @paulinafchavez for achieving such an amazing recognition. 🙏🏆🎭 @andygarcia Thanks for your legacy and paving the road for many of us… 🙏🙌🎬💥 And always thanks @drruizproductions for your vision and hard work to elevate and change the narrative of Latinos in the US! ❤️ I love live performances, because you never know what to expect… I Loved this… 💃🏻🎙️💥 Solo quiero darles las GRACIAS por la increíble oportunidad de ser la Maestra de Ceremonias de la 5.ª edición de los Illustrious Awards, y por tener el privilegio de presentar al gran icono de la industria del cine y la televisión —Andy García— para entregar el premio “Rising Star 2026” a una hermosa y sumamente talentosa actriz: ¡Paulina Chávez! ¡Brindemos un enorme aplauso a todos los latinos en Hollywood! Tenemos tanto que ofrecer y tantas historias que contar... ¡Manténganse atentos para el próximo año MAFTF Por que los latinos importan! #latinos #film #tv #hollywood
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19 days ago