Reinventing the medicine cabinet.
Clinical bioactives, derived from nature.
A brand system built for next-generation relief.
#brandidentity #graphicdesign #artdirection
What moves culture moves the world. @newworldhq
Identity design for NewWorld, a media company building narratives, influence, and collective confidence in a changing world.
#brandidentity #rebrand
Vernacular tourist graphics, scaled into space.
A street-side seaside environment designed for wandering, pausing, and gathering.
#EnvironmentalGraphics
#SpatialBranding
#GraphicSystems
#VernacularDesign
#PublicSpaceDesign
The destination lives in the details.
Graphics designed to be carried, worn, and collected.
Visual Identity for Pangmei Aranya, a seaside noodle restaurant.
#designasobject #typographicidentity #culturalbranding #meatstudio
🌊 Visual Identity Design for Pangmei Aranya, a seaside noodle restaurant.🌸 Tourist souvenirs are often loud, sun-kissed, and unapologetically extra — and we see them for what they truly are: authentic, joyful, and unapologetically alive.
The identity borrows from the jubilant language of tourist souvenir design. Elongated Chinese sans-serifs overlap with cursive English scripts, set against red-blue gradients. The art direction draws from destination T-shirt prints and street souvenirs — something worn, carried, and lived with.
#VernacularDesign #TouristGraphics #TypographyDesign #VisualIdentity #SeasideBranding #MeatStudio
This one’s for the cats. And the dogs. And the people who run, skate, stretch, and throw frisbees with them.
For Nike By You 2025, we illustrated a cast of fuzzy training partners—drawn by hand, full of character, made to move. The idea? Sport as a language of love. Real, personal, and a little ridiculous (in a good way).
Available across customizable sneakers, laces, apparel, and more.
#NikeByYou #SportAsLove #MeatStudio #Illustration #AF1 #DoodleWithPurpose
Your best workout buddy? Probably has four legs 🐾🐱🐶
We partnered with @nike Nike By You to create a world of custom doodles celebrating the love between you and your little athlete—through running, skating, frisbee and more.
💥 Custom kicks, charms, laces, tees, patches and more.
💬 Tell us: which sport is your pet secretly amazing at?
#NikeByYou #Nike #customkicks #petlovers #doodleart #airforce1 #meatstudio
✏️ We won a Yellow Pencil. 🏆
For New Brand Identity.
Grateful to the team, the client, the jury — and to everyone who believed in the work.
Born from the thought that the joy of pop culture knows no borders — a memory that threads East Asian pop culture with the sugar-rush visuals of the West.
A singular vision, and a simple endeavor to play.
@d_and_ad #DandAD #YellowPencil #NewBrandIdentity
🚨 NEW DESIGN at Costco. 🚨
For @middaysquares at Costco, we took inspiration from the most iconic design in the warehouse—the Costco price tag. Stripped back, functional, and unmistakably Costco-native. Because sometimes, the best branding is the kind you don’t even notice.
📦 Now in Costco fridges. Grab yours.
Photography @lachanced
#cpgbranding #packagingdesign #costco