CAMPAIGN: K18 x GLOBAL 2022
+ Concept
+ Art Direction
+ Production
+ Casting
+ Education Map
+ Videography
+ Post-Production
+ Trade Media Strategy/Placement
#mdivision #wearemdivision
CAMPAIGN: K18 x GLOBAL 2022
+ Concept
+ Art Direction
+ Production
+ Casting
+ Education Map
+ Videography
+ Post-Production
+ Trade Media Strategy/Placement
#mdivision #wearemdivision
CAMPAIGN: K18 x GLOBAL 2022
+ Concept
+ Art Direction
+ Production
+ Casting
+ Education Map
+ Videography
+ Post-Production
+ Trade Media Strategy/Placement
#mdivision #wearemdivision
CAMPAIGN: K18 x GLOBAL 2022
+ Concept
+ Art Direction
+ Production
+ Casting
+ Education Map
+ Videography
+ Post-Production
+ Trade Media Strategy/Placement
#mdivision #wearemdivision
CAMPAIGN: K18 x GLOBAL 2022
+ Concept
+ Art Direction
+ Production
+ Casting
+ Education Map
+ Videography
+ Post-Production
+ Trade Media Strategy/Placement
#mdivision #wearemdivision
CAMPAIGN: K18 x GLOBAL 2022
K18 global engaged M DIVISION to produce a standout campaign that would showcase the true potential of this leading hair renewal product. The assets needed to present K18’s transformative effect on multiple hair types with a focus on maximum effect in minimal time (under 4 minutes).
The campaign welcomed such a strong response, further usage was required for multiple billboards across NYC.
+ Concept
+ Art Direction
+ Production
+ Casting
+ Education Map
+ Videography
+ Post-Production
+ Trade Media Strategy/Placement
#mdivision #wearemdivision
CAMPAIGN: WELLA PROFESSIONALS X INTO THE LIGHT (BLONDE)
+ Concept
+ Art Direction
+ Production
+ Casting
+ Education Map
+ Videography
+ Post-Production
+ Trade Media Strategy/Placement
CAMPAIGN: WELLA PROFESSIONALS X INTO THE LIGHT (BLONDE)
+ Concept
+ Art Direction
+ Production
+ Casting
+ Education Map
+ Videography
+ Post-Production
+ Trade Media Strategy/Placement
CAMPAIGN: WELLA PROFESSIONALS X INTO THE LIGHT (BLONDE)
+ Concept
+ Art Direction
+ Production
+ Casting
+ Education Map
+ Videography
+ Post-Production
+ Trade Media Strategy/Placement