We explain products without explaining them.
At Motion Directive, we break it down, rebuild it,
and tell the story in under 10 seconds.
Deconstructing a product in 3D forces you to understand it.
Redesign it.
Then make it unforgettable.
We don’t just make visuals.
We make brands harder to ignore.
If you want your product to actually make sense at a glance
you know where to find us.
#motiondirective #3dstudio #productvisuals branddesign creativeagency
We are motion directive.
It started with three friends, a lot of late nights, and one big idea.
Now it’s real.
Check out what we’ve been working on.
—> motiondirective.com
@d2x____ “The Hunger Era” album is out now go check it out. Here are some breakdown shots of my favorite scenes I made for the trailer.
Special thanks to @vinnys_mind for the custom D2X graffiti tags go check out his work!
Over the span of two weeks @jordan_motion and I livestreamed the entire process of us making this track list trailer for D2X’s “The Hunger Era”.
Go check out my twitch I am live Mon-Sat always at night after business hours EST. We are almost at 100 days of streaming my creative workflow.
matthewmotiondotcom on twitch!
This was a super fun project to work on! More collabs coming soon!
Tune into the twitch streams to see the works in progress before they become polished pieces!
Also started a new discord community for 3d artists and motion designers of all types to connect and work together on projects. We share all the work, streams, and discussion in there so let me know if you would like to join and I’ll DM you an invite link.
#3dartists #d2x #3danimation #3dlighting #3dcompositing #cinema4d #redshift3d #redshiftrender #cinema4dredshift #adobeartist #3dvisualizer #musicartwork
There is beauty in growth. #3dart
Decided to get back into scene creation and world building on stream and did this render in around 90 minutes.
Trust God.
#cinema4d #redshift #artforgod #3drender #3dartist #christianart #artforjesus #3dbeauty #cross #3dscene #scenecreation #c4d #redshiftrender
Let him cook! 🎥📽️ @itscalledw
Super fun personal branded project I took on these past few weeks with the goal of recreating @itscalledw ‘s product line from complete scratch in 3D and make a vertical commercial for them because I like their branding.
Everything you see in the commercial was creating and edited on livestream by myself in two weeks in my off time.
The case study breakdown on my site is coming soon!
This project started with me wanting to improve my skill of recreating a product from eye. How’d I do?
#productdesign #productanimation #3dproductrendering #itscalledw #wbodyspray #wnation #jakepaul #seanomalley #rubirose #cinema4d #redshift3d #c4dproductvisualization #productvisualization
A stroll through the park🛝
🌳This color exploration was created to covey natural light in different ways. A dreamy tone was achieved for this short piece with the use of light and composition.
🌅We also experimented with a heavily pushed and exaggerated color grade. This highlights the unique components of each image whilst extenuating the bright warm highlights during sunset.
What separates this breakdown from our others is how each shot works in a horizontal and vertical format. This is only achieved through the resolution of our sensor.
Comment which shot is your favorite!
#shotonred #nature #cinematic #sunset
🌅Take a moment to relax with us
🌊This 3D exploration aims to create a calm, peaceful scene, the breeze moving the flag gently showcasing the Chozadoor house.
⛳️Using cloth simulations in Cinema 4D and Redshift Render Engine we created a gentle disturbance of texture while displaying our logo.
With minimal assets for this scene a beach was created and inspired by the beaches of Siesta and Lido Key.
📥Comment if you like explorations like this one!
#clothsimulation #3danimation #3dart
What we did…. ⤵️
🍋This is a spec-ad for @drinkcalypso where we highlight 3 flavors of lemonade in a refreshing style of animation and live action.
We love calypso lemonade and the assortment of flavors they have.
🖋️Showing off the lemonade flavors with contrasted environments blended with cel was the goal of this branded spec-ad.
We had a blast making this advertisement, and we wanted to highlight the consumption of the product through cel animation.
🎬Directed By:
@chozadoor
Actresses:
@carissaadanielle@luna_may___@_martiiinaa.__
The Brand:
@drinkcalypso
#creative #shotonred #lemonade #drinkcalypso #conceptad #celanimation
How we did it⬇️⤵️
🏁This piece started as a fun challenge to do creative graphic match cuts of our logo.
🎬We wanted to film our logo in a variety of locations and textures to cut with 3D shots of our logo against more unique textures.
🖨️We started by printing our logo out into stickers, stencils, and cardboard.
🔥Using forms of disruptions and distortion such as fire, wind, and texture we wanted to create a piece with plenty of environmental variety.
Using a mix of live action, 2D design, and 3D animation is something we always do.
🚀We even designed a fake custom shipping label on a package featuring our logo.
🔎Mounting a cinema camera to a flimsy package for this label was by far the hardest rig.
This was a super fun shoot to do for the brand and a clean logo animation that we hope to be timeless.
Let us know which shot is your favorite!
#cinematic #edit #creative #kendricklamar #shotonred #logoanimation
🚨📣HIDDEN📣🚨… Can you find the hidden chozadoor logo in this scene?
For this 3D desk design animation we took inspiration from films such as Free Guy and Ready Player One in this furniture setup.
The floating HUD elements on the desk are complimented with a well-lit calm interior desk scene to introduce a unique application on the floating futuristic elements and how they could be applied to a work-station.
🟥Red and white were used in this scene as the leading and guiding color palette for the materials and set dressing because of its stark contrast and demanding tone.
Recognizing the demanding tone we still wanted the scene to feel lighthearted and welcoming opposite from the gritty scenes we used for reference.
Our application of light and materials was utilized to brighten the scene and emphasize and more peaceful stress free environment.
IF YOU WANT MORE breakdowns like this comment below.
Can you find our logo in this scene?
#interiordesign #3dhomedesign #3dbreakdown
📣 30 MIN 📣🚨 TIME LIMIT 🚨Time-lapse exploration. Our process for the design and animation of a simple 3D scene using our logo.
The breakdowns are something we love because showing the behind the scenes of how fast we can work is important to us.
For this scene Cinema 4D and Redshift Render Engine were used. More explorations like this to come!
#cinema4danimation #timelapseart #timelapsevideo
See a behind the scenes rig of the Red Cine Komodo 6k and a color correct and grade breakdown.
Having a monitor on the rig really is a great addition for a handheld shoots. For this exploration we wanted to show off the rig.
#shotonred #shotoniphone #reddigitalcinema
