Jewellery on men was never an afterthought… it was identity, power, and poetry worn on the body. Long before minimalism became a trend, Indian men adorned themselves unapologetically… strings of pearls resting on angarkhas, emerald-studded sarpechs crowning turbans, heavy kadas circling wrists that held empires together.
In courtly portraits and miniature paintings, from the ateliers of the Mughals to the romanticised canvases of Raja Ravi Varma, men appear draped in jewels not as embellishment, but as an extension of their being.
Look closely and you’ll see how every piece carried meaning. The navratna wasn’t just aesthetic, it was celestial alignment. The haar wasn’t just opulence, it was lineage. Rings, armlets, turban ornaments… they marked status, yes, but also devotion, protection, even love. Maharajas, poets, warriors, they all understood adornment as language.
And somewhere along the way, that ease faded into quiet corners, archived in museums, remembered in portraits, revived only occasionally in cinema or ceremonial dressing. But the truth remains: Indian men didn’t just wear jewellery… they owned it, lived in it, and let it tell their story.
Here in frame is Mr. Ghanshyam Gopal Mathur—the man behind
@kohinoorjewellersofficial_ , who doesn’t merely preserve a legacy, but lives it. With an instinct for heritage and an eye for timelessness, he continues to shape a language of adornment.
Story, Concept & Direction
@karantorani
Jewellery Partners:
@kohinoorjewellersofficial_ @mathurmilind @ankitammathur
Assistant Direction:
@asmipradeep
Styling:
@karantorani @chitranshi_dobriyal
Video Courtesy:
@sagartalkies
𝐔𝐍𝐕𝐄𝐈𝐋𝐈𝐍𝐆
MALKA • मल्का • ملکہ
Couture 2026
[Torani India, The World Of Torani, Malka, Couture 2026, The Queens Of Indus, Mirza Sahiban , Fatima Sana Shaikh]