@marthagmarthag & @janellebikes x @theridecompanion is LIVE!
Martha Gill and Janelle Soukup join The Ride Companion for a powerful conversation about the progression of women’s mountain biking, freeride, racing, mentorship and what it takes to build a career in the sport.
Listen on all podcast apps and watch on YouTube now!
#theridecompanion
@naturalselectionbike live now on RedBull TV. Handled it pretty professionally, I did my runs, except I leaked my warmup routine… 🪩
Shoutout @marthagmedia for da film n edit ❣️
@theridecompanion x @marinbikes CEO Matt VanEnkevort is live!
On this episode of The Ride Companion Matt shares the story of joining Marin in 2012, when the brand was in serious trouble and how the team rebuilt the company, the product range and the culture.
This conversation covers Marin’s early history, the brand’s near-bankruptcy, the reality of being a bike company CEO, the chaos of the Covid bike boom, why Marin avoids chasing hype, how they choose athletes and Matt’s honest thoughts on the current state of the bike industry, ebikes and where the bike industry could be heading.
Watch the full episode on YouTube or stream on all podcast apps right now.
#theridecompanion
Value can be innovative. While everyone was arguing about whether 32 inch wheels are a good idea, @marinbikes released the TAM 1, and I have to say it’s pretty cool to see a bike that’s this capable for this price. When we created Advent MX, this is exactly the kind of bike we were envisioning it on: something efficient but shreddy that’s meant to be ridden hard. If our components help bike brands make more bikes with this kind of price to performance ratio, then mission accomplished.
Stoked to officially team up with Marin Bikes! Feeling incredibly honored and excited for what’s coming 🔥
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Photos by Dutch MTB legend @mtb_challenge 🤗🙏🏼
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#marinbikes #mymarin #marinbikes_nl #mountainbike #mtb
