ItsCooley

Been designing and working in art for nearly 17 years now.. and the last 5 years I’ve been directing & executive producing.. I don’t always talk about it or show it, the work and reputation just speaks. But I’m thankful to my Atlanta team for pulling this off so I wanted to show a few frames and share the credits of who made it happen…Thank you all! Bella Poarch — “Ribcage” Executive Produced by Marcus Cooley & Trevor Brotherton Gasoline Only x Adventure Coast — NORTH STAR // @bellapoarch GUIDING LIGHT // Unang ♥ DIRECTOR // ooz studio NIGHT OWL // OSRIN EXECUTIVE PRODUCERS // Marcus Cooley, @mightygroove PRODUCER + 1ST AD // @audee25 2ND AD // Erika Laffin DP // @joshausley_dp MOVI / CAMERA OP // James Mathis 1ST AC // Jony Barcia GAFFER // Jo-El KEY GRIP // David Johnson VFX SUPERVISOR // Darius Person STAGE MANAGER // Carl Lowe SPFX TECH // Shelton “Todd” Thornton, Brian “Hootie” Hudale LOCATIONS // Deronte Williams Special Thanks: @ryguy8931 CREATIVE DIRECTION // ooz studio ART DIRECTION // ooz studio — Jenn Werkhoven PRODUCTION DESIGN // ooz studio — Mario Fernando SPECIAL PROPS & MINIATURES // Magic Film Company (Atlanta, GA) — Matt Green, Stephen Manley, Jess Gaffin, Jared Foust DOLL FABRICATORS // Maya Pegues, Nicole Ade HAIR // Jamie Spear MAKEUP // Megan Benitez WARDROBE / STYLING // ooz studio — Jenn Werkhoven SPECIAL WARDROBE THANKS // Louise Richardson CAT TALENT // Princess Kitty Meow Meow ANIMAL WRANGLER // Greg and Carol Tresan AMERICAN HUMANE SOC. REP // Carolyn Oppenheimer SNAKE WRANGLER // Kerry Irwin PRODUCTION ASSISTANTS // Daniela Lopez-Villegas, Lilana Alvarado, Meron Tewoldeberhan, Nelson Telemaque, Wayne Smith, Alex Gilliam, Brett Mootz, Kris Wilson ARTIST MGMT // S10 Entertainment LABEL // Last Gang Records PRODUCTION SERVICES // Gasoline Only x Adventure Coast STAGE // KMG Studios CATERING // Chef Ontae Goodwin LIGHTING / GRIP // Imperium Productions MAPS // Gasoline Only PAYROLL // Gasoline Only PRODUCTION SUPPLIES // @adventurecoastllc No animals were harmed in the making of this film. American Humane Society certified.

Everyone in the A knows me and my family don’t play around when it comes to the work. The last 10 days were no different. I’m thankful to have helped Produce and Production Manage this shoot. Thanks to everyone for having me on board! Heading back to #nashville for the rest of the week, but I’ll be back to #atlanta soon! In the meantime, Check out Drake and 21 Savage’s music video for “Jimmy Crooks” and look for their collaborative album “Her Loss” to release October 28. #drake #21savage #herloss #newmusic #producer #entertainment #entrepreneur #film #champagnepapi #ritzcarlton #rollsroyce #luxury #commercial #business #trending #followforfollowback #music #record #arri #culture #art #artwork #creative #photography #filmphotography #wednesday #instagood

A moment without concerns. 📸 : @marcuscooley #photooftheday #smilemore #blackandwhitephotography #photography #filmphotography #sundayvibes #sunday #moody #barbershop #barber #lifestyle #photography #sunday #lifestylephotography #newyork #losangeles #miami #travelphotography #smile #joy #happiness #love

County rescue season 3 comes out tonight. Excited to finally show y’all some bts of the sets we built for this season! More coming soon! @greatamericanpureflix @greatamericanfamily #productiondesign #producer #artdept

But if you have, I’d love to hear from you 🤙🏼🔥🤠 #friday #business #entrepreneurship #businessowners

I wish this TV show got released. It was a fun one to film. #CriminalNature #PropCrew #NMFilm

The setup isn’t the problem. Your Avoidance is. Change that for 2026. No $1000 camera. No $500 mic. No studio. No fancy lights. No perfect setup. Waiting until everything feels right is the fastest way to stay invisible. Use what you’ve got. Put it out. #Content #contentcreators #creatorsofinstagram #buildinpublic personalbrandjourney

It’s been a wild year — some wins, some hard resets, a lot of learning in real time. Felt a little like a ghost at times, disappearing for a short season, floating between chapters, regaining direction. Ending it grateful, a little tired, but genuinely excited for what’s ahead in film, my business and music. Merry Christmas. Let’s build!

We wrapped Season 3! It’s a little surreal. This year I was able to production design the show, co-produce the season, and write on the season finale — and after three years with fingerprints on this series, this team and this cast truly feels like family. We’ve shared wins and failures, laughter, tears of joy, and tears of loss… and I’ve never been more proud to have lived this experience again with all of you — and with some of you for the first time. And to those who know who you are — thank you. This season would not be what it is without your quiet pushes, late-night problem solving, and the way you held this show together when it mattered most. Brittany, Audrey, Anna, JD, Trevor — you each brought something irreplaceable to this season. Your leadership, your patience, your grit, and your heart elevated every frame of this story. We couldn’t have done it without you. And to the rest of our incredible team in Arkansas: nothing about this show works without the full force of all of you. Every department, every hand on deck, every small win added up to the season I’m so proud of. These past four months have been unforgettable, and I’m grateful for every long day, every breakthrough, the weekend hangouts, and every moment we pushed to make this season something special. Just… thank you again. And I promise I’ll be sharing more BTS content on the set build soon! For now, onward — back to Atlanta and Nashville. Can’t wait to return soon. ❤️🎬

I’ll say it.. This industry is tough. Some days you just end up keeping your head down just to move forward. But every quiet step stacks up — the lessons, the discipline, the miles no one sees. Every frame, every idea, every connection, every long day is building something real. I’m not where I want to be yet, but I’m becoming someone I’m proud of. And that’s enough to keep going. All I can say to those who are still trying to figure it all out too, is keep going. You’re closer than you think.

So… I’ve been looking back through my journal from these last few weeks, and I found an entry from about a week ago that I wanted to write about. It was a conversation with someone close to me. They called me out on some things, honestly and directly, and it hit hard. The kind of hard that knocks the wind out of you when you fall off a horse. I realized the old version of me would’ve met it with teeth bared and fists up. And reading it all back, I saw how valuable a brief pause can be, especially if the person bringing the issue to you has met you with grace and enough care to actually bring it up to you.. There’s a small, sacred space between the strike and the answer. And in that space, I chose stillness. I let it land. Let it shake me. For a moment, I didn’t even know what to say. But when I finally spoke, I tried to choose kindness. I tried to choose the kind of accountability that doesn’t need to raise its voice. Strength isn’t in the noise, or the defense, or the heat of the moment. It’s in the man who can hold his ground without burning the whole field down. Anyways… be kind to people. If someone comes to you gently, meet them the same way. We’re not here that long anyways. Enjoy life while it lasts. #friday #fridaymotivation #fyp #western #skullandbones #mentalhealth #mensfashion #quotestoliveby #life #quotestagram #quoteoftheday #westernart #roughsketch #desertart #cowboyquotes #mensmentalhealth #stoicmindset #americanwest #vintage #wildwest #frontiermindset #menswellness #selfgrowthjourney #mindfulmen #cowboy #desert #adventure #modernstoic #dailyreflection #art

I’m gonna be a bit real with you all, if that’s cool…. I’ve been hiding from here for the last year or so.. some of you know that, some may not..but a lot of life has been happening. And I’m not able or ready to share all of it yet. But… I hope to share parts of it through some art, photos, and sketches over the next few weeks and months because that’s the only way I know how to communicate it right now. Over the last several weeks I’ve been hit with the truth that every man reaches a moment where he has to decide which “hill” is worth standing on, not out of pride, not out of stubbornness, but out of honesty with himself. Sometimes we realize we planted our flag on the wrong hill. Sometimes we weren’t as clear as we thought we were with ourselves or with anyone else. And sometimes we hide certain truths because avoiding pain or rejection feels easier than facing what those truths might cost us. (But that’s a topic for another post/day.) When our lack of clarity affects someone else, it becomes one of those moments that calls us to grow. Not a collapse, not a retreat, but real self-reflection. Viktor Frankl wrote that when we can’t change a situation, we’re challenged to change ourselves. That’s the uncomfortable part. Owning the hill we chose, even if it wasn’t the right one. Seeing the impact. Then choosing a better hill next time, one built on truth and experience, not fear. I learn more everyday that maturity for men doesn’t come from pretending we got it all right. It comes from recognizing when we didn’t, when our choices weren’t aligned with who we want to be, and having the courage to shift, rebuild, and step forward differently. Some choices will stretch you. Some will humble you. Some will break things you wish had stayed whole. But the real growth is in standing there anyway, learning what you needed to learn, and walking forward without shame.. knowing the next hill you choose will be chosen with more clarity, honesty, and intention. And with time, you’ll look back and realize the growth that came from those moments… made the view worth it. @marcuscooley @adventurecoast