Vegas built. Champion approved. 🥊
Boxing legend and 3x world champion @_fernandovargas stopped by the Next Play office this week as we officially kick off our partnership with @vargasboxinglv .
Proud of the merch our team produced and excited for what’s ahead.
#NextPlay #FernandoVargas #VargasBoxing #BoxingCulture #CustomMerch
Great merch doesn’t need a big budget.
It needs to be thoughtful.
✔ Quality over quantity
✔ Actually useful
✔ Clean, elevated branding
✔ Built to last
The best pieces don’t get tossed; they get worn, used, and remembered. That’s real reach.
At Next Play, we create merch people keep.
#PromotionalProducts #BrandedMerch #Swag #EventMarketing #brandexperience
Why Experiences Win 🥇
People forget messaging. They remember moments.
Not the banner.
Not the brochure.
Not the bullet points.
Experiences create connection. Connection drives action.
That’s why live still wins.
#ExperientialMarketing #CustomerExperience #Events
The Details People Don’t See. Attendees see the final product.
They don’t see the logistics, deadlines, material decisions, production schedules, installs, problem-solving, and precision behind it. That invisible work is where success is built.
Execution is often the loudest part of a brand experience, even when nobody notices it.
And yes… sometimes quality control has four legs. 🐾
#EventProduction #Operations #BrandExperience #CompanyCulture
Trade shows are changing.
Static booths aren’t enough anymore.
Brands need environments that stop people, spark conversation, and create real impact.
3 trends shaping trade shows in 2026 👇
⚡ Experience over presence
🎥 Content built on-site
📈 ROI must be visible
If you’re showing up this year, make it count.
Built to perform. Delivered everywhere.
#TradeShows #ExperientialMarketing #BoothDesign #EventMarketing #LasVegas BrandExperience
The stage is set. The Big Game is coming to Vegas 2029!
It’s the ultimate moment for brands to create, connect, and stand out.
From immersive fan experiences to large-scale builds,
this is where ideas come to life.
Vegas is ready.
We’re built for it.
#BigGame #SuperBowlWeekend #ExperientialDesign #VegasEvents #NextPlay
Still thinking about this one… @f1lasvegas Fan Prix. Where speed met execution.
Custom merch and promo built to match the energy of race weekend.
Moments like this are a reminder: when brand, environment, and timing align… impact follows.
Built to perform. Delivered everywhere.
#ExperientialMarketing #F1 #EventExecution #NextPlay
Not your typical wedding…
This week, our own Nayla Palafox, Design & Graphics Manager for Apparel, Merch & Promo, had her wedding transformed into a live @wwe + @espn experience in Las Vegas.
Fans. Cameras. Full-scale production. Officiated by @mikethemiz .
It’s a perfect example of where live experiences are going, where personal moments become shared, content-driven events.
Sports. Entertainment. Storytelling. Community. All colliding in real time.
We’re proud to celebrate Nayla and be part of a team that lives at the intersection of culture and experience.
#ExperientialMarketing #SportsMarketing #WWE #ESPN LasVegas
Last week had us on the road! From SMU’s campus to AT&T Stadium in Dallas.
Different environments, same mission: build experiences that perform.
More to come...
#ExperientialMarketing #BrandExperience #LiveEvents #SportsMarketing #EventProduction DallasEvents ATandTStadium
This is what scale looks like at Next Play.
From stadiums to show floors, we design and deliver experiences that perform at the highest level. One partner. End-to-end. No limits.
This is just a glimpse of what happens when strategy, creativity, and execution come together. Make your next play.
#experientialmarketing #liveevents #eventmarketing #sportsmarketing #nextplay
This is #Wanpy on the show floor. 🐾
High traffic. Real engagement. A space designed to move people.
At @globalpetexpo 2026, Wanpy didn’t just show up, they created an experience that connected with attendees and elevated their brand presence.
A first look at Wanpy Pet Food @globalpetexpo 2026 🐾
A space designed to showcase innovation, elevate product, and create connection on the show floor.
#MakeYourNextPlay #GlobalPetExpo #ExperientialDesign
