„Aeyde Hexe“
@tishweinstock : „Picture a witch - any witch. Now, tell me what she looks like. Is she old and haggard? Rancid to the point of grotesque? Or is she young and beautiful, her charm disarming even as it unsettles? Does she strike fear in your heart, or has she bewitched you entirely? Most likely, she is all of these things at once.“
@sharoneyaldance@noa.eyal@josef_laimon@cohalon
Beyond proud to finally share our new @aeyde Headquarters 🤍
Endlessly grateful to all the incredible partners and teams who brought this vision to life. Yes, 2025 has been busy, and yes, our industry is anything but easy right now—but I truly love what I do. Driving creative processes and embracing the challenge of building is what motivates me most. Seeing a vision come to life is the greatest reward.
Architecture @gonzalezhaase_aas
Construction @studio_loes
Set @stefanie_grau
Library @danthawley
Images @clemenspoloczek@all -hands at @aeyde
This week marks a decade of @aeyde
What started in 2015 in Berlin with 15 pairs of shoes and a big dream has grown into an international brand — with thoughtful collections, over 130 retail partners, and a community that spans across the world. It’s been a journey shaped by so many — collaborators, creatives, and customers who believed in our vision from the start.
Over the past ten years, we’ve refined our perspective and built something I’m deeply proud of. I still can’t believe the Aeyde Haus has come to life — finally a reality, and no longer just in my head.
To everyone who has been part of this — thank you, from the heart. Here’s to the next ten years, and to everything still ahead.
Pinch me 📌
We‘re trilled to announce the launch of Aeyde‘s first pop-up in London Selfridges.
Thank you for this beautiful festival @wwd
Words by @sandrasalibian
Aeyde SS24 - „The Collective“
This season, we pay homage to the Aeyde community–to some of the many women who serve as inspiration for the house.
„It’s important you have something that belongs to you and you alone. Adina, Nella, and Lily have strong characters—they know who they are, they have their own stories, and they have chosen their own paths. That’s what inspires me.“
#aeyde 🤍
I am very humbled and honored to be amongst the 50 most influential Germans in the fashion industry. Thank you to @achtungmode , Markus Ebner and Frankfurter Allgemeine Zeitung 🙏🙏🙏
