Suburbian Summer
For Suburbia, I created and directed not one, but three campaign images. This was definitely one of the most challenging shoots I’ve done so far. This year’s Suburbian Summers poses the question: What is home? When do we feel at home? Is it a place, a scent, or a feeling? A home can be created anywhere — and that’s exactly what we tried to capture with the object on the beach.
It was an amazing experience to create this together with one of my best friends,
@esmeeraldcf , who designed the art object and supported me throughout the entire process. Right now, one of her works is also on display at Suburbian Summer.
Esmeralda created the object, and together we hang it five meters above the ground on the beach in Almere. So much effort, all for that one golden hour — with around two hours of actual shooting time.
It was incredibly exciting, but also nerve-wracking. We were worried about the wind, if it would fit in the bus, like was is it even possible. But in the end, we had the best team that made it such a great day, and it even felt like we just had a fun beach day.
Thank you so much for giving me the freedom to do something like this and believing in me and my work
@evalinedeboer @nanajongerden !
Thanks to the whole team, everyone who worked on this amd helpen us out. Thank you Mo and Gio for your great energy and for doing this with me. Thank you Marco for all the help!!
Photography and direction:
@lowiegraphy
Art object:
@esmeeraldcf
Design:
@joranbackx
Assistants:
@isalammers_ @joep.remy
More on suburbian summer down here, I can recommend the theatre plays and the food!
During Suburbian Summer, two performances will be shown in Flevoland for the first time: the award-winning multimedia dance performance LÍX by Mohamed Yusuf Boss and the musical theatre performance Zanger zonder volk ("Singer Without a People") by Giovanni Brand. Both performances feature live music by ensemble Black Pencil.
Beforehand, chef Jim Groot will prepare a matching three-course dinner, shared dining. Fresh from the land, biodynamic, and inspired by the stories from the theatre. The evening concludes with a scent ritual designed by artist Frank Bloem.