“It’s not really about the paint job, it’s about what’s under the hood.”
Continuing to keep the ball rolling & not looking back. There’s a 1000 excuses, find one reason why.
Shoutout @resslerwelding for opening up his beautiful blue collar art studio to us.
Dir/Shot/Edit: @nikolas.ray
Creative & Prod: @lowercase.b ( @cable.goods )
Talent: @kennabunnywong
VO: @mikethecompass
Philly Marathon 2025 - 3:08
This is a thank you to everyone who made yesterday possible & showed nothing but constant support these past 4+ months. It is all of you that are deserving of the credit.
When fear creeps in, it is the strength of the village behind us that grabs those demons by the collar. They say lack of discipline is a disservice to the ones who believe in us - well I’ll be damned before letting the crew down.
In this world you either got it or you don’t, but if you gotta ask I got bad news for ya...
The legs will heal, the sun will shine, and we are far from finished
Ab-Soul wearing @cable.goods CG Bandana at Dreamville Fest 2025
Launching Thursday, April 10th, 11am EST at cablegoods.com
@cityofcyn we are so grateful for you & your support!!means the 🌎
📸 @deaniechen@shaunllewellyn_
Cable - a medium for transmitting power or signal from one place to another
Cable - multiple wires, working together, providing greater strength & flexibility in comparison to a single, solid wire
Cable - an era of influence across fashion, sport, & entertainment
Cable Goods is best described by the belief that everyday people are capable of achieving extraordinary victories through one process:
1. Believe 2. Endure 3. Prosper
Applicable to all endeavors & phases of life, it is a fearlessness in attempt, free from the noise of opinion. Understanding that the real reward is earned through consistent effort.
It represents less time worrying about the paint job and more time learning about what’s under the hood - an encouragement to each other to freely be ourselves - that we are all on a similar journey and belief is a better gift than anything we can put under a tree.
It might take a little bit longer using the stairs, but promise you this, the cardio will be better when we reach the top.
And with that said, it's exciting to formally announce Cable Goods, after almost two full years behind the scenes. And even more importantly, thank you to everyone who helped make CG a reality & has driven the belief from the jump.
