Something subtle is shifting in nightlife, and if you’ve been out lately, you’ve felt it. The music still pulses, the rooms are still packed, but the drinks in hand look a little different. Less vodka soda, more adaptogens. Less hangover, more intention. Somewhere between wellness and revelry, a new culture is emerging, and Sasha Pieterse is building right at its center.
Best known for growing up on-screen, Pieterse has spent decades navigating Hollywood’s evolving expectations. But today, her focus extends far beyond acting. As the co-founder of Drink Hippie, she’s tapping into one of the fastest-growing movements in hospitality: the rise of functional beverages, mocktails, and what insiders are calling “daylife nightlife.”
“I didn’t want expensive juice,” she says plainly. “I wanted to feel something.”
Head over to the link in bio to read the cover story.
Credits ✨
Talent: @sashapieterse
Founder/CEO: @charlesewudo
PR Director: @julianne.elise.beffa
Photographer: @jv.sls
Videographer: @von_jackson
Graphic Design: @pepperlovve & @avantikaaaw_
Head of Video Strategy: @johntaylorjnr
Senior Editor: @amandacoscarelli
Nightlife Editor: @nightlywavesx
Shopping Editor: @meeraxrathod
Location: @viceroysm
Styling: @zanoovaaa
Hair: @sydroze
Makeup: @artistrybyvalerie
Showroom: @purplepr
There’s a comforting lie people love to tell about nightlife in America- that it’s one shared culture stretched across cities, just different backdrops, same instincts.
But anyone who has actually lived on both coasts knows that’s nonsense. Los Angeles and New York City are not variations of the same party. They are two entirely different philosophies of how a night should exist in the first place.
As someone who has lived and gone out in both cities for the past 10+ years, the contrast becomes obvious in the smallest, most unglamorous details. Head over to the link in bio to read the full essay.
There are girls who go out in New York for fun, and then there are girls who go out because nightlife is the only place they feel fully in control. #MaddyPerez in #Euphorias3 has always been the second type.
Ever since Maddy Perez first walked through the fluorescent chaos of East Highland in bodycon dresses and perfect lip gloss, she’s treated parties like armor. Every entrance calculated. Every stare weaponized. Every relationship transactional until suddenly, devastatingly emotional. She’s the girl who can survive emotional warfare banging on a bathroom door while her boyfriend and best friend were hooking up inside of it and still look untouchable.
If Maddy Perez lived in NYC, these are the places she’d actually go out and close deals — tap the link in bio.
Photo by: Eddy Chen/Jeremy Colegrove/HBO
On Friday night, the crowd at @treslacafe looked less like a standard restaurant opening and more like a full-blown Los Angeles nightlife reunion.
Hospitality insiders, nightlife regulars, creatives, tastemakers, designers, and VIP guests packed into the new French-inspired dining destination inside the iconic Pacific Design Center for the official grand opening debut and from the moment guests walked in, it was clear West Hollywood had its newest see-and-be-seen dinner destination.
The highly anticipated opening event introduced attendees to the restaurant’s Parisian-meets-California concept, blending European elegance with the unmistakable energy of Los Angeles nightlife culture. Head over to the link in bio to take a closer look inside. (🖊️: @julianne.elise.beffa , 📸: Travis Bateman Photography)
“I think that’s what makes me feel like an It Girl when I’m constantly sort of making friends with everybody that I come across throughout the day.”
Millions of strangers felt entitled to her life, her choices, her talent. But today, at 22, the actress is living unapologetically and authentically, finally comfortable in a world that once made her doubt everything.
In an exclusive interview with LOOP, @lilia opens up about the work, self-reflection, community and confidence it took to become Hollywood’s newest It Girl, the real kind, not the curated one.
More from Lilia Buckingham at link in bio
Talent: @lilia
Founder/CEO: @charlesewudo
PR Director: @julianne.elise.beffa
Photographer: @benjallenn
Videographer: @von_jackson
Graphic Design: @pepperlovve & @avantikaaaw_
Head of Video Strategy: @johntaylorjnr
Senior Editor: @amandacoscarelli
Nightlife Editor: @nightlywavesx
Shopping Editor: @meeraxrathod
Location: @taogrouphospitality@fleurroom.la
Hair: @artistrybyvalerie
Makeup: @raquelthemua
Showroom: @cldstyle
