The best brands out there have logos that have no correlation with their product whatsoever, and yet, they’ve managed to create a memorable brand.
That’s what your logo is supposed to do, you logo is not supposed to tell your customers about your product, it should tell them about your brand, it should be something that the customer can easily remember and relate it with your brand forever.
Your logo is a part of your brand, so is your product. Don’t merge them, rather use them separately how they’re supposed to be used.
Brain By: @reputeforge
#marketing #branding #advertising #logo #graphicdesigner
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Fonts communicate so much about your business before you even say a word. They’re doing a lot more than people realize.
Think about it like this… when you walk into a room, your outfit is everyone’s first impression. It shows your style, your personality, your vibe. Fonts do the exact same thing for your brand.
If you want your brand to feel earthy, grounded, and inviting, these fonts are exactly where you should start.
Still not sure if this is your vibe? Here are some business types these fonts work perfectly for:
→ Herbal tea brands
→ Wellness brands
→ Camping and outdoorsy brands
→ Pottery and clay studios
→ Coffee shops with that cozy, slow morning feel
→ Handmade or small batch product brands
Brain By: @deryakba
#branddesigner #webdevelopers #graphicdesigners #relatable #husbandandwifeteam
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A rebrand isn’t a new logo. It’s a new trajectory.
These 8 brands prove it. Every one of them used identity as a growth lever, not a cosmetic refresh.
Brain By: @jackofbrands
#branddesigner #brandstrategy #brandingdesign #branding
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Mirinda’s latest refresh goes back to what made the brand instantly recognizable, its bold, fruit-first identity. Drawing from visual cues rooted in the 60s through the 90s, the redesign simplifies and sharpens the system for today. Bright, flavour-led colour palettes, cleaner fruit iconography, and a custom “Burst” typeface bring structure without losing the brand’s playful edge. Look closer and a subtle smile shape anchors the entire design, tying everything together. It’s less about reinventing Mirinda and more about refining what already worked, balancing nostalgia with clarity to create a system that feels both familiar and current.
Brain By: @marketingminutes@pepsico_design
#branddesigner #webdevelopers #graphicdesigners #relatable #husbandandwifeteam
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these colors just got married 💍
some pairs do not need attention
they just make sense the moment they meet
soft tones, bold tones, calm tones, loud tones
every slide had its own kind of chemistry
which pair was your favorite? 🤍
Brain By: @designerachit
#branddesigner #webdevelopers #graphicdesigners #relatable #husbandandwifeteam
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Ever wondered how much big brands pay for a logo redesign?
BBC: $1.8 million
UK Post Office: $55 million
British Petroleum (BP): $211 million
Costco: $1 billion
These numbers might blow your mind, but they show how crucial branding is for big companies.
Brain By: @expert.pitch
#graphicdesign #graphicdesigners #graphicdesigner #graphicdesigntips #graphicdesigntutorial
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