The product you know and love, now made for summer.
Limited edition. Coming May 18.
Available now exclusively on the @UltaBeauty app through our link in bio.
An ode to the signature scent found in Advanced Clean Dry Shampoo:
Crisp citrus + soft florals.
And the general impression that you’ve got things handled.
Because you do.
No backstory. Just results...with good manners.
Some stories hit differently during wedding season. 🤍
My mom never had the support system I’ve had, especially during her wedding season, which makes the way she’s shown up for me now mean even more. 🤍
Thank you to @LivingProof for being part of my routine lately and for spoiling my mom with some of your best sellers for Mother’s Day. It meant so much to us both. #LivingProofpartner
#MothersDay #WeddingSeason #MotherDaughter #NYCCreator
Moms keep our world turning and they do it all with flexibility, strength, and style. This Mother’s Day, celebrate her ever-changing schedule with Living Proof favorites, including Flex Hairspray—because she deserves a hold that moves with her.
Shop now at @sephora , @ultabeauty , and @nordstrombeauty .
In honor of Mother’s Day, we partnered with @ruscus.flowers to surprise the moms of NYC with beautiful bouquets and our travel-size Living Proof Flex Hairspray.
Where should we pop-up next?
From morning routines to life’s unexpected moments, moms somehow make it look effortless. This Mother’s Day, we’re celebrating the women who bend without breaking, just like our Flex Hairspray.
Elizabeth Debicki as envisioned by @DJQuintero using Living Proof. The inspiration? A statue come to life.
How to get the Met Gala glam:
• On dry hair, mist Perfect hair Day™ Style Refresh Mist to refresh and prep.
• Add extensions for fullness.
• Use a flatiron and curling iron to create soft, natural texture.
• Layer in Full Dry Volume + Texture Spray for body and movement.
• Finish with Style Lab Flex Hairspray for touchable hold.
A small indulgence to brighten the start of your week.
Enjoy 30% off our award-winning Perfect hair Day™ Dry Shampoo (jumbo only) and Scalp Care Density Serum. Today only at @Sephora , @SephoraCanada , and Sephora at @Kohls .
Ulta Beauty gifts for mom through the eyes of Regina (age 9) and Lucy (age 5).
Now through 5/7: enjoy 20% off your Living Proof favorites when you buy online at @UltaBeauty and pick up in stores.
