Our Creators.
At LIFT, our mission has always been to stay ahead of the curve. As the landscape of influence shifts, we’ve recognized a new reality: content is no longer just an addition to the game, it is part of the game.
The modern athlete and creator don’t just perform; they communicate, they inspire, and they lead culture. To meet this moment, we’ve officially launched our Creator Division - a dedicated space designed to bridge the gap between digital storytelling and professional excellence.
Declared: 2026 NBA Draft.
Excited to be working with this talented group in what is shaping up to be one of the deepest draft classes of all time. The journey to the league starts now 🏀💼
Excited to welcome, Arielle Comer to LIFT Management! As an NFLPA Certified Agent and Attorney, Arielle brings a relentless drive and a deep understanding of the modern athlete’s journey. The perfect addition to help us continue redefining what representation looks like 🏈🚀
Unified in values. Aligned in purpose. Built for impact.
Let’s work!
Jamie Edoka put on an MVP performance at the 2026 Albert Schweitzer Tournament. Leading Germany to a perfect 7-0 record and solidifying his status as a premier prospect on the international stage 🏆
