Tailored to turn heads.
Allow me to reintroduce
THEE CEO OF LSI🌸
Meet Benedicte Lauré, a 22yr old Pony Specialist whose journey began with a simple love for ponytails during her middle school years. What started as an everyday school hairstyle quickly blossomed into a deep rooted passion that would shape her future. In 2022, with unwavering faith, Benedicte felt a divine pull toward a greater purpose. Trusting God wholeheartedly, she took a bold leap and launched her business, LSI, a space where creativity, intention, and craftsmanship could thrive within the hair industry.
From the beginning, Benedicte has led with faith and followed with action. Her story is one of vision, consistency, and a heart deeply rooted in God. Each ponytail she creates is a reflection of her dedication an authentic blend of skill, spirit, and sincerity. Her work speaks volumes, but it’s the energy and purpose she brings to every appointment that truly sets her apart.
As LSI continues to grow, Benedicte dreams of shaping the hair industry in a way that celebrates individuality, glorifies God, and redefines what it means to specialize. She’s building more than a brand she’s building a legacy, one ponytail at a time.
Galatians 6:9 (NIV) –
“Let us not become weary in doing good, for at the proper time we will reap a harvest if we do not give up.”
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Hairstylist:
@laureslickedit
📸:
@shotby.tobi
Stylist:
@silverclosetclothing ✨
Mua:
@briamonaemua
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#ponytailsdmv #blondehair