Ron Nash (President & COO, North American Division) breaks down the innovation that’s changing the game 👇
No mixing. No mess. Just smarter installs.
Meet the 1 Family from LATICRETE — where waterproofing, adhesive mortar, and grout come together in one powerful system. Less steps, less hassle, and results you can trust every time.
(HYDRO BAN® 1, MULTIMAX™ 1, SPECTRALOCK® 1)
✅ Simplify without compromise
✅ Exceed industry standards
✅ Fewer steps, more efficiency
✅ Cleaner installs
Ready to level up? 👉 Tap the link in bio to learn more.
@coveringsshow
#LATICRETE #JustUse1 #Tile #Innovation #Coverings
💧 HYDRO BAN® 1 vs. HYDRO BAN® — Applied in different ways. Both deliver trusted waterproofing, but they’re built for different needs:
🔹 HYDRO BAN® Waterproofing Membrane: Designed to be fabric-free in most applications, helping installers save time without sacrificing performance. Waterproofing/anti-fracture fabric is only required when addressing cracks greater than 1/8" or specific detailing conditions.
🟩 HYDRO BAN® 1: Takes simplicity even further with a fully fabric-free system, making it a great choice for substrates without cracks greater than 1/8".
Same trusted protection. Different approaches to get the job done. Which one fits your next project? 👇
📸: @wedobathroomsllc
#LATICRETE #HYDROBAN #Waterproofing #TileInstallation #ConstructionLife #ProTips
Listen to the sweet, sweet sound of easy waterproofing. Just peel… place… press.
HYDRO BAN® Peel & Stick Sheet Membrane Accessories deliver a clean, satisfying waterproofing experience for showers, steam rooms, and bathrooms.
✔️ No adhesive mortar
✔️ Soft pull. Smooth lay. Perfect edges with tapes, corners, nail circles, and pipe collars
✔️ Quiet confidence with durable waterproof and vapor-resistant protection
✔️ Seamless compatibility with the HYDRO BAN® Shower System
✔️ Backed by the LATICRETE® Lifetime System Warranty
👉 Tap the link in our bio and experience waterproofing, redefined.
#LATICRETE #HYDROBAN #Waterproofing #PeelAndStick #ASMR
When lunch break hits… and your tool bag saves the day. 🍣🥗
Our HYDRO BAN® Corner Tool is meant to create clean corners and now questionable lunch decisions. 😂
Designed to detail inside corners, coves, and transitions with smooth, controlled application, it helps you move faster and more accurately where it matters most. Compatible with the full HYDRO BAN family for consistent, high-performance waterproofing.
But if you forget your fork… well… let’s just say it handles pressure in more ways than one. 👀
Credit: Jeremiha Wilson (@tiledconcepts )
#LATICRETE #ContractorLife #HYDROBANCornerTool #Waterproofing
Warm floors loading… ♨️
@p2_paige knows it all starts with PRIME-N-BOND® before cranking up the heat.
PRIME-N-BOND creates the perfect bond for STRATA_HEAT™ Mat, delivering strong adhesion and long-lasting performance from the ground up.
#LATICRETE #PRIMENBOND #STRATAHEAT #HeatedFloors #BathroomRemodel
@ochsknights 's Knight Construction program created a real‑world lesson in tile installation, teaching them how to tile a bathroom floor and shower wall from the ground up.
Huge thanks to Technical Sales Rep Jeffrey J. Kimmerling for providing the materials, and to Mike of Bricklayers & Allied Craftworkers District Council Of Wisconsin (@iubac ) for sharing expert instruction on proper tile installation.
Products used:
• HYDRO BAN® Board
• MULTIMAX™ Lite
• HYDRO BAN Adhesive & Sealant
• HYDRO BAN Peel & Stick Inside Corners
• HYDRO BAN Peel & Stick Sealing Tape
• HYDRO BAN Peel & Stick Nail Circles
• STRATA_MAT™ Uncoupling Mat Sheets
#LATICRETE #Training #FutureGeneration #HYDROBAN #STRATAMAT
🌸 Happy Mother’s Day from our LATICRETE family to yours 🌸
As a family‑owned business, we know strong foundations start with the people who inspire us every day.
Today, we celebrate the mothers, grandmothers, and mother figures whose strength and care shape our families, our communities, and our work.
Thank you for everything you do. 💙
#MothersDay #LATICRETEFamily #StrongFoundations #FamilyFirst
New this year, GT World Challenge heads into the night at @sebringraceway with a Saturday evening (5/9) showdown. Cue the EVO headlights and light up the palm trees.
@FoleyRacingRFR and @JustinRothberg roll into Round 3 with momentum after a 2nd‑place podium at COTA and P4 at Sonoma. Sebring has been kind to this duo with podiums in 2024 and 2025 and strong GT America results to match.����
One of the most demanding tracks in motorsports.
3.74 miles. 17 turns. Legendary bumps.
Night racing at Sebring just hits different. 🔥
📺 Watch Live
Stream qualifying and the race live on YouTube
🕑 Qualifying: Sat, May 9 | 2:10–2:45 PM ET
🏁 Race: Sat, May 9 | 5:00–8:00 PM ET
🎥 Watch All Weekend
Join the action all weekend on Twitch, or jump into the VBRICK multiview experience with in‑car cameras, live timing, and the SRO Twitch feed.
@TurnerMotorsport@GTWorldChallengeAmerica
#LATICRETE #LATICRETERacing #BMWM4GT3EVO #SebringInternationalRaceway #GTWorldChallenge
More than 3,000 square feet of traditional terracotta tile now fills this community center in Central America with warmth, strength, and possibility thanks to an inspiring collaboration led by @tilenerdarmy of @tilebar and @thehopeprojectint .
This new floor supports a space where 150 children are fed, young mothers receive education, and the elderly are welcomed with dignity. It’s also a place where local workers gained hands-on training and where little milestones, like first steps, are already happening.
A strong floor can change outcomes, and we are proud to help provide materials that are built to last.
We’re grateful to have played a small role by helping provide installation materials built to support this space for years to come.
🔗 Learn more or support the mission: hopeprojectintl.com/donate
📹 Watch the full story here: https://bit.ly/hope-project-tile-bar
#LATICRETE #Thinset #Flooring #thehopeprojectinternational #TileBar
Ocean views. Solid installs. Zero mess.
Our NXT® Pedestal System makes installations easier than ever.
With height adjustability from 3/4" to 41-1/2", fewer components, and a 2,000 lb weight capacity, NXT® Pedestal System sets the standard from the ground up.
Installed by @amoshousworth and crew. 👏
#LATICRETE #NXTPedestalSystem #Pedestals #DeckInstallation #OutdoorProject
Get a firsthand look at serious progress at The Ritz-Carlton Key Biscayne renovation.
The crew from @davidallencompany of South FL is putting in the work, tackling a 1.5”–2” recessed gym floor with precision. Using mortar bed screeds to break up the deep lift, then finishing it off with a clean cap to bring it all together 👌
Powered by NXT® Level Flow, this is what smart surface prep and craftsmanship look like when they come together on a high-performance job.
Big thanks to DAC for trusting LATICRETE International on this project—we’re proud to support every step of the way 🤝🇺🇸
#LATICRETE #surfacepreparation #NXTLevelFlow #selfleveling #underlayments
