Precision. Performance. Results that deliver. ✨
@tonimcevoy has handpicked every product in her edit for exactly those reasons - trusted essentials that consistently perform and never miss 🤞🤎
From precision brushes and pro tools to lami systems, tints, prep, and aftercare, this collection has every step of the brow journey covered.
Featuring a few clips of the LAB team using some of Toni’s faves, giving you a closer look at the must-haves behind her go-to brow treatments 🔥
Shop The Toni Edit via the link in our bio 🔗
So excited to announce that @labfactorpro will be joining us on August 15th at HBA 2026 showcasing LAB FACTOR’s Favourites Professional Products alongside a live demo from Celebrity Brow Artist Fiona @browgame.uk 🥹
Make sure you visit their stand and say hello on the day it’s set to be an unmissable experience 🤩
We’re so proud to have @labfactorpro part of our annual event and supporting & inspiring so many beauty professionals at HBA 2026! 🖤
#beautyevents #brows #browawards #events hba
When the prep is flawless, the brows are unstoppable 🔥
The Mrs.Highbrow Skin Prep makes all the difference when it comes to retention. Proper prep deeply cleanses the skin and brows, creating the perfect base for better stain grab and richer colour development 🤎
Have you tried it? Let us know in the comments 👇
Currently available to shop in The Toni Edit for LAB FACTOR - available at the link in our bio 🔗
✨ BIG NEWS ✨
LAB FACTOR are officially attending The HBA Annual Event at @aoarena this August & we have EXCLUSIVE discount codes for our community 💫
We’ll be bringing the full LAB FACTOR experience to our stand with:
🤍 A photo station moment
🤍 Brows styled by the team
🤍 Glitter tattoos to get you sparkle-ready for the awards ceremony
Plus, Fiona from @browgame.uk will be joining us live on the Demo Stage, sharing brow techniques, business tips & insider advice you won’t want to miss 👀
And of course… we had to sort our community out with exclusive ticket discounts, live for 48 HOURS ONLY* ✨
£100 OFF Banquet Seating with code LABFACTOR100
£46 OFF Arena Seating with code LABFACTOR46
These are the lowest-priced tickets available, so grab them while you can via the link in our bio 🎟️🔗
Who’s coming?! Let us know below ⬇️
*valid until 4pm on Thursday 14th May
Can we just take a moment for THESE brows?! 😮💨🔥
@_missriobeauty absolutely nailed it using @browcodepro Stain in Harvest Brown, Graphite and a drop of Brooklyn Brown 🤎✨
Why we’re obsessed:
✔️ Offers the power and intensity of henna with the ease of a tint
✔️ Tints both hair and skin for that bold, defined finish
✔️ Extra long-lasting — up to 10 days on skin + 6 weeks on hair 👏
Ready to level up your hybrid dye game? Shop now at labfactor.co.uk and thank us later 💌
The secret to flawless brows? It’s all in the products you use 👀✨
These Buff Browz essentials are trusted for creating clean, lifted, healthy-looking results every time 🤍👇
🖤 Buff Browz Cysteamine Lami Steps 1 & 2
A gentle yet effective formula that creates beautifully lifted brows while helping protect the hair structure
🤎 Buff Browz Skin Shield Truffle
Creates a protective barrier between the skin and wax for a smoother, more comfortable experience
Shop Toni’s go-to essentials now in The Toni Edit for LAB FACTOR via the link in our bio 🔗
❌ GIVEAWAY CLOSED ❌
GIVEAWAY 🤎✨
We’re giving you the chance to win one of our exclusive Toni Edit PR boxes 💌💫
Featuring Toni’s hand-selected brow essentials, this is your chance to experience the edit for yourself 💭
How to enter 👇
✨ Follow @labfactorpro and @tonimcevoy
✨ Like this post
✨ Tag a brow bestie who would LOVE this (each comment counts, so make sure to tag in separate comments)
🌟 Bonus entry: Share this post to your story
Giveaway closes Friday 8th May at 3pm 💌
T&Cs ✨ Giveaway closes at 15:00 BST on Friday 8th May. UK only. The winner will be contacted by the @labfactorpro Instagram account ONLY. Be wary of fraudulent accounts - LAB FACTOR will NOT require you to ‘register’ or provide any payment details upon winning this prize. The giveaway is in no way sponsored, endorsed or associated with Instagram.com
20% OFF* for the Bank Holiday Weekend ❤️
Your lami system, your tints, your shields...
They show the lash & brow world exactly who you are
🛍️ Everything you need, all in one place - shop with us this Bank Holiday!
*Exclusions apply - see website for full T&Cs
📰 Don’t be ridiculous... of course there’s a sale
Our Bank Holiday Sale lands tomorrow with 20% OFF* across the site ❤️
Consider this your official heads up to get your restock list ready - lash lift must-haves, brow lami essentials and everything in between ✍️
👀 You didn’t hear it from us... but you won’t want to miss this
*Exclusions apply - see website for full T&Cs
AD | In the words of my beautiful 9 year old daughter “thank you for supporting my mummy & Lab Factor” 🤍🥹✨
This is what it’s all about and who everything will always be for.
It’s to help me, help my daughters but by helping so many of you along the way in terms of honest recommendations & education in our NATURAL brow world 🫶🏻
To finish off an incredible week here’s a little reason ‘why’ behind each item you’ll find in The Toni Edit:
- OkO Liquid Tints - It’ll come as no surprise that if you know me you’ll know i love these hybrid dyes. Super easy to work with, easy to create a vast range of shades and an allrounder for beginners through to experienced artists.
- OkO Brush 1 - One of my favs for a super thin precise hybrid application.
- OkO Brush 4 - My fav flat, thin carving brush for sharp baselines.
- Mrs.Highbrow Skin Prep - a product I use multiple times throughout my brow treatments for squeaky clean brow hairs and a better skin grab (you guys have even helped me sell it out multiple times too!)
- Mrs.Highbrow Spring Scissors - sharp spring scissors to create a feathered effect.
- Buff Browz Skin Shield - because I’d never risk a wax without it! Protection of the skin before wax application is a step that should never be missed.
- Buff Browz Cystamine Brow and Lash Lami steps 1 & 2 - my Cysteamine alternative. Gentle on the hairs for a sleek smooth brow lami.
- Brow Factor Ultra Pro Point Tweezers - If you’ve followed me for a while you’ll know I tested these in their early development phases. Super sharp for a super clean removal.
- Brow Factor Mapping Pen in white - my go to baseline mapping tool.
- MaxyMova Lash & Brow Cocktail - amazing as a leave in treatment at the end of a brow lamination treatment for ultimate gloss, shine & hydration.
- Noemi Concealer Palette - a beautiful range of creamy concealers for a pretty, crisp finish.
You can shop The Toni Edit on Lab Factor til 27th May ‘26. Thank you for the honour of doing this with you @labfactorpro it’s been a dream to work together once more and that my first ever PR Box was with you!
Over & Out Lab 🥺. Til next time. Toni x
The Toni Edit for LAB FACTOR ✨
Unveiling our PR boxes - a curated edit of some of Toni’s go-to brow essentials 💌✨
Each piece chosen for its performance and the results it delivers 🤍
Products are available individually, or as a complete set for a limited time only ⌛💫
Shop via the link in bio 🔗
