Years ago, our only focus was growth.
We helped companies 2X, 5X, even 10X their revenue — and thought we were doing something incredible.
Then we watched most of them implode.
Turns out, growth without the right structure in place doesn’t build a business. It breaks one.
We learned that the hard way — and it completely changed the way we work with clients forever.
Want to know what we do differently now?
#TileBusinessOwner #StoneAndTile #TileContractor #FlooringBusiness #TileIndustry #FlooringContractor #StoneFlooring #TilePro #FlooringBusinessOwner #TileInstaller #LuxuryFlooring #NaturalStone #BusinessGrowth #ScaleYourBusiness #ContractorLife #TradesBusiness #HomeImprovement #BusinessStrategy #FounderLife #ScalingUp
Why unprepared surfaces businesses are getting punished.
When revenue goes up.
Complexity goes up with it.
And without the right structure, the owner becomes the only thing holding it together.
You’re the glue.
No time to work on the business because you’re too busy working in it.
You can’t really step away from the business and you feel like you’re always on call.
And it's the same story I've seen after working with 50+ stone, tile and flooring businesses.
The ones who are able to breakthrough in today’s market are doing something different.
DM me 𝗙𝗢𝗨𝗡𝗗𝗔𝗧𝗜𝗢𝗡 and I'll show you what that looks like for your business.
If you’ve ever thought:
“Where do I even go from here?”
There is a next step and it doesn’t have to feel heavy.
#LifeChanging #FreedomFirstFormula #GrowYourBusiness #BusinessScaling #NaturalStone #tilebusiness #stoneandtile
Stone, tile, and flooring owners doing over $1M+
Frustrated with your crew, sales team, or managers? Making mistakes. Not hitting targets. Not doing what they're supposed to.
You feel like you’re babysitting grown adults.
Here's what's actually happening.
Your team is performing exactly to the level of your systems.
Not above it. Not below it.
If there's no clear process for how a job gets sold, quoted, and delivered, your people fill the gaps with guesswork. Every time.
Better people won't fix that. Only better systems will.
I'd like to invite you to a free training I put together specifically for stone, tile, and flooring owners where I show you exactly how to build those systems.
Link in bio for instant access.
Stone, tile, and flooring owners doing over $1M+
Right now your feed is full of ads. A hundred leads a month guaranteed. AI is going to transform your business. Don't pay until you see results.
I talk to hundreds of stone, tile, and flooring owners every month. You know what every single one of them actually wants?
To get their business to its peak potential. To scale it. And to gain more freedom at the same time.
I'd like to invite you to a free training I put together specifically for stone, tile, and flooring owners that shows you how to build this type of business.
Link in bio for instant access.
Stone, tile, and flooring owners doing over $1M+
You're working harder than ever. But at the end of the month you look at your bank account and wonder where all the money went.
It's death by a thousand paper cuts.
Overhead that doesn't match your revenue.
Crews not at full capacity.
Jobs priced wrong.
Discounts you shouldn't be giving.
Material being reordered that's already sitting in your shop or showroom.
None of it is catastrophic on its own. All of it together is bleeding you dry.
I'd like to invite you to a free training I put together specifically for stone, tile, and flooring owners where I show you exactly how to fix this.
Link in bio for instant access.
𝗧𝗵𝗲 𝗺𝗮𝗿𝗸𝗲𝘁 𝗶𝘀 𝗵𝗮𝗿𝗱𝗲𝗿 𝗿𝗶𝗴𝗵𝘁 𝗻𝗼𝘄. 𝗡𝗲𝘄 𝗰𝗼𝗻𝘀𝘁𝗿𝘂𝗰𝘁𝗶𝗼𝗻 𝗶𝘀 𝘀𝗹𝗼𝘄. 𝗖𝗼𝘀𝘁𝘀 𝗮𝗿𝗲 𝘂𝗽. 𝗥𝗮𝘁𝗲𝘀 𝗮𝗿𝗲 𝘀𝘁𝗶𝗰𝗸𝘆.
But the stone, tile, flooring, and countertop businesses that are still growing aren't waiting it out.
They're doing three specific things that are completely in their control regardless of what the market does.
Swipe through to see what those are.
And if any of them is something you want to talk through for your shop, DM me "𝗦𝗟𝗢𝗪" and let's have that conversation.
Some stone, tile, flooring, and countertop markets are genuinely hot right now.
Others are bleeding.
Building permits are down. Labor is harder to find. Material costs aren't dropping.
And I'm hearing from owners who aren't sure they're making it through the year.
The ones who are still growing aren't waiting for the market to turn. They're doing specific things inside their business that are making the difference.
If it's slow right now and you want to change that, DM me "SLOW" and let's talk about what that looks like for your shop.
#tileshowroom #flooringshowroom #countertopshowroom #stonedesign #marbleinstaller #graniteinstaller #tileshop #luxurytile #tilebusiness #stonesurfaces
Stone, tile, and flooring owners: a slow market doesn’t mean your business has to be.
The companies still growing right now understand that while the overall pie may be smaller, there is still market share available to capture.
They’re not sitting back waiting for things to pick up.
They’re implementing the strategies now to position themselves to claim more of the available market.
Slow seasons expose weak market position and systems.
Strong companies use these seasons to gain ground.
This is the work we help our clients do every single day.
#flooringbusiness #flooringcontractor #countertopbusiness #tileinstaller #naturalstone #stonecontractor #granitecontractor #surfaceindustry #marblebusiness #tilecontractor
"Sales solves all." I heard this 10 years ago. I still think about it.
We helped a client grow from under $1M to $8M in revenue. And the theory his whole business was built on? It didn't hold up.
More revenue didn't fix the foundation. It just put more weight on something that was never built to hold it.
𝗢𝗻𝗲 𝗼𝗳 𝗼𝘂𝗿 𝗽𝗿𝗼𝗴𝗿𝗮𝗺 𝗺𝗲𝗺𝗯𝗲𝗿𝘀 𝗥𝗶𝗰𝗵 𝘀𝗮𝗶𝗱 𝘀𝗼𝗺𝗲𝘁𝗵𝗶𝗻𝗴 𝗼𝗻 𝗮 𝗰𝗮𝗹𝗹 𝗿𝗲𝗰𝗲𝗻𝘁𝗹𝘆.
"I wanted the new members to keep their heads up because we just got on the other side and it's AMAZING over here lol"
He and Rachel spent years owning a job, not a business.
That changed inside 90 days.
Tzvetelina and Dimitri have 40 people finally on the same page. Numbers tracked, goals logged, real visibility into the health of their business. For the first time.
The first thing we do is find and solve the #1 constraint holding your business back. Fast.
That's just the first 30 days. In months two and three are where it gets interesting!
Our May cohort starts May 7th. DM me "𝗠𝗔𝗬 𝗚𝗥𝗢𝗨𝗣" and I'll send you everything you need to decide.
𝗬𝗼𝘂𝗿 𝘁𝗶𝗺𝗲 𝗶𝘀 𝘄𝗼𝗿𝘁𝗵 $𝟮𝟬𝟬/𝗵𝗼𝘂𝗿.
Which means being the glue in your business has a price tag — and it's coming from two directions.
First, the $15-25/hour work that's still on your plate. The stuff your team should own without you.
Then add the decisions, problem solving, and fires that should never reach you.
You get roughly 20 hours a week. At $200/hour. That's $16,000 a month.
Not cash out of your pocket. It’s in owner time that should be building the business instead of holding it together.
The May cohort of the 90-Day Growth Engine starts May 7th. Built specifically for surface business owners ready to stop being the glue.
DM me "𝗠𝗔𝗬 𝗚𝗥𝗢𝗨𝗣" and I'll send you the details.
