CONSUMED
A fashion film exploring the afterlife of clothing and the overwhelming consequences of fashion excess.
The first visual chapter of We’ve Created A Monster.
Out now.
Creative Direction & Styling: @jay_cherop
Videography: @roh_arts_
Make-Up: @facebyjudy
Models: @_kilimak@jessica.poghisio@jay_cherop
Dresser: Erin Kilonzo
Produced with the Sakam team: @sakam_ke
#Consumed #WeveCreatedAMonster #Sakam
In a little studio called The Hive…
Jay was busy mixing her favorite materials…
Scraps, sequins, and everything saved!
But she accidentally added an extra ingredient to the mix— CHAOS! 💥
And thus, Sustaina-bee-lity was born!
With her power of upcycling and a whole lotta sass…
She fights fashion waste — one scrap at a time
🐝♻️✨
Happy Halloween 🎃👻🍬
