UP THERE for MELBOURNE
To think, 16+ years ago we were lining up out the front of stores and scouring the globe for other stores/brands collaborations.
Now, 15 years after opening UT, we’ve collaborated with adidas on a custom sneaker for our home city, Melbourne.
We’re so lucky to get these opportunities and love celebrating them with our community.
Much love to everyone that’s got a pair so far!!
Being able to lace up my son Max in a pair was the highlight.
When we were planning how to mark 15 years, of course we were going to celebrate with our closest friends and family.
Thanks to everyone who came down and celebrated with us — and to everyone who’s shaped UP THERE over the years.
Cheers to fifteen years, and plenty more ahead!
UT15 on film 📸
#uptherestore #ut15
ASICS Gel-Terrain x UP THERE
Being able to present our shoe in Paris, alongside a very select group of designers, was wild. Special thanks to @tetsuro_tk_kimura !
