For transparency, this is what you’ll typically get for your #video spend these days, on a per project basis ⏬️
£𝟎 -̵ £𝟏𝐤 | 𝐄𝐧𝐭𝐫𝐲 𝐋𝐞𝐯𝐞𝐥 𝐕𝐢𝐝𝐞𝐨𝐠𝐫𝐚𝐩𝐡𝐞𝐫
Probably with a DSLR/Mirrorless camera, producing solid videos with a fast turnaround.
————-
£𝟏𝐤 - £𝟓𝐤 | 𝐌𝐢𝐝-𝐰𝐞𝐢𝐠𝐡𝐭 𝐕𝐢𝐝𝐞𝐨𝐠𝐫𝐚𝐩𝐡𝐞𝐫
The top end of this range will probably include a small lighting setup, multiple lenses, possibly a low end cinema camera. Stepping it up a notch.
————-
£𝟓𝐤 - £𝟏𝟓𝐤 | 𝐒𝐦𝐚𝐥𝐥 𝐏𝐫𝐨𝐝𝐮𝐜𝐭𝐢𝐨𝐧
Typically a team of up to 5 skilled professionals to execute a high value production, potentially needing permits, licenses and high quality equipment.
For example (from our last shoot)
Producer, Director, Director of Photography, 1st AD, Editor
————-
£𝟏𝟓𝐤+ | 𝐌𝐢𝐝-𝐒𝐢𝐳𝐞𝐝 𝐏𝐫𝐨𝐝𝐮𝐜𝐭𝐢𝐨𝐧
Now you start to come into the arena of videos you see and go “I want ours to look like that”
This elevates the production possibilities even more, this can be in terms of adding more skillsets both to increase quality or speeding up the time it takes to complete.
e.g. Small production crew PLUS
Brand strategist, Animator, Colourist, VFX Specialist, Sound designer, 2nd AD, Runners etc.
———————-
If it’s anything more expensive than this you’ll be the type of person who didn’t need to spend time reading this post.
Whether you’ve crafted it carefully, or never even thought about it, everyone has a brand.
It’s the thing that attaches people’s emotions to whatever you’re putting out there.
And for a business, there’s never been an easier way to build this.
Video is currently the most powerful way to showcase who you are, carrying the message of what you’re about and how you do things.
And this message is what’s going to get people to either buy from you, or keep scrolling.
Whether you need to increase sales ⬆️
Build trust 🤝
Or simply get more eyes on your business 👀
Video can tangibly unlock that next step for you, and is one of the best ways to return on your brand spend.
DM today us for a free discovery call.
#brandvideo
Raw Footage 👇
This is one of the most frequent conversations we have with clients
To squeeze the most content possible out of a shoot day - there is usually a request for all the raw clips to be provided as a separate output, alongside the primary video.
This is absolutely not a problem, but does require a significant amount of time to clean and colour grade the LOG footage, at an additional cost, to ensure it is usable for the end client.
It’s always best to have this outlined in the pre production agreement to manage expectations on scope of work and delivery times.
If you found this useful - let us know what else you’d like to hear 🤝
#videoproduction #brandvideo #videography #learnvideography #productioncompany
The @daltonsdairy team came to us earlier this year and said…
“We want people to connect to what we do more.”
Having worked with the Dalton’s team on past projects, there was an immediate opportunity to bring their authenticity out on camera in a series of social videos - and with that, planning for ‘The Dalton’s Diaries’ began.
Click the link in our bio to find out how the series performed
People listen to people ⬇️
When you’re buying a new car, or a new pair of trainers, you ask around first.
“Are they any good?”
Testimonials build trust and connection with whatever you’re putting out there.
But an organic tone is key.
People tend to seize up in front of a camera, and putting them at ease to share their experience is where we come in.
Taken from our shoot last year with Calm + Chaos Online Coaching | @aliturpie
The culmination of our hard work with William Wood’s Black Friday campaign, illuminating the iconic Axis Tower in Manchester and the distinguished Kensington in London with captivating animations, supporting by a fully designed social campaign. Immensely grateful to @grainmediaco for their meticulous craftsmanship in capturing and piecing together this exceptional visual narrative. Every frame is a testament to the collaborative effort and dedication poured into this project. Here’s to the power of creativity and teamwork! 🎥✨
Check out this and more projects over at:
www.formastudios.co
#WilliamWood #BlackFriday #Manchester #London #AxisTower #Kensington #GrainMediaCo #Videography #Campaign #Reel
