Guy Gal

What an incredible event! @side_realestate put together an awesome experience this year at #sidexside 👀 always thankful for the opportunity to film and meet so many great people 🙌 #realestate #video #fyp

Great agents “don’t mortgage their futures for gains in the present,” according to @iamguygal in a recent Playmakers Podcast episode. Check out the whole interview wherever you get your podcasts.

Another clip from my conversation with @iamguygal , Co-Founder & CEO of Side. This one hit. As Side partners, we don’t wake up choosing the path of least resistance… we choose the path of most resistance. Because building something meaningful, something that lasts, isn’t supposed to be easy. It’s a long-term mindset.

I think we can all agree that @side_realestate was the better name 😄 Nice chatting with @iamguygal in the flesh!

Part 1 of a one-on-one 🎬with Guy Gal, co-founder of Side. I asked him about being a disruptor in the industry… and his answer was simple, that was never the goal. The focus was solving a real pain point for top-producing agents and teams. Not disruption for the sake of it, but building something that actually works better for the people in it. That perspective says a lot. When you focus on solving real problems at a high level, disruption tends to follow. More from this conversation coming soon.

SidexSide 2026 is officially in the books! Another unforgettable Real Estate convention centered on what truly matters, collaboration over competition! Grateful to be surrounded by like-minded real estate professionals, business owners, and industry leaders across the nation we proudly consider family. The connections, conversations, and memories made this week were next level. Honored to have shared the stage with three incredible realtors, always a privilege to learn, contribute, and grow together. Thank you to SIDE for bringing us all together for another amazing experience. Until next year! #RefinedRealEstate #SidexSide2026 #GrowthMindset

Real friends tell you when you have lipstick on your teeth. That’s the energy Guy Gal brings. He’s the CEO of Side, the brokerage platform behind Reframe, and one of the people who made it possible for us to build what we have today in Orange County real estate. Here’s something most people don’t know about us: Reframe is the smallest brokerage in Orange County selling over 100 homes a year. That number is not an accident. Every agent on this team is educated, productive, and genuinely skilled. Not just licensed. Not just present. Actually good at what they do, whether that’s helping first-time buyers navigate Orange County’s competitive market, advising sellers in Irvine, Tustin, or the Inland Empire, or structuring deals that protect clients on both sides. We didn’t build Reframe by hiring people who looked the part. We built it by finding agents who are sharp, reliable, and client-first in every situation. If you’re buying or selling in Southern California and want a team that knows the market, knows the process, and actually shows up for you, that’s what Reframe is.

Leveling up 📈✨ Spent time in Huntington Beach at the Side Real Estate Conference surrounded by some of the top brokers in the country, sharing ideas, strategies, and what’s actually working in today’s market. These rooms matter. The conversations matter. And bringing that insight back to my clients matters even more. If you’re not familiar with what powers Nesthaven Properties, Side Inc. is one of the largest tech-driven real estate platforms in the country created by @iamguygal From cutting-edge tools to seamless systems, it allows us to stay organized, informed, and operating at the highest level for our clients. Because behind every smooth transaction is a whole lot of strategy, innovation, and the right people in your corner 🤍 #NesthavenProperties #SideRealEstate #DrippingSpringsRealtor #AustinRealEstate #levelup

A few days surrounded by some of the most forward-thinking minds in real estate. 🏝️ SIDE x SIDE is always a great reminder of what happens when innovative strategies and real collaboration comes together in one place. Grateful to be in the room, learning, sharing, and continuing to refine how we approach this business at the highest level.

time & place… today 📍☀️ Huntington Beach 🌊 HOUSE at Side x Side 2026 — continuing to invest in learning and growth 📈 This year, we’re proud to have reached $1.5B in sales and to be recognized among the Top 10 nationwide, a milestone made possible by our team and clients! @timcollomrealtorgroup @side_realestate

Proud and excited doesn’t even begin to cover it… Real estate has been one wild, beautiful journey—and looking back, I can see I landed exactly where I was meant to be every step of the way. I’ve had the privilege of learning from some of the best in this business… people who shaped me, challenged me, and believed in me long before I ever believed in myself. I’ll never take that for granted. The goal was always to go out on my own. What I didn’t expect… was how much I’d fall in love with teaching, mentoring, and helping other agents—new and seasoned—grow, sharpen their skills, and raise the bar in an industry that’s constantly evolving. Ivy House Realty was built on one simple idea: "COLLABORATION OVER COMPETITION." This group (minus Kerensa 😜) is officially off and running—and I couldn’t be more proud of what we’re building together. If you’re looking for an agent, I’d love to help. If you’re an agent craving something different—more support, more collaboration, less noise—let’s grab coffee and talk. Side has truly been a game changer for my business… and whether you want to collaborate with Ivy House or build something of your own, I’m here for it. Let’s grow. 🤍 /team

The traditional brokerage model was built for a different era. Today, the industry’s most experienced professionals are looking for something more: true ownership and the freedom to operate without the operational burden. @iamguygal recently sat down with @mdelprete1 to discuss this fundamental shift and why the future of real estate belongs to boutique, partner-owned companies that prioritize quality over scale. At Side, we’re proud to provide the platform and behind-the-scenes support that makes this level of independence possible for our partners. Listen to the full conversation at the link in our bio. 🎙️ 📸: Cole Ledger