++hellohello

We’ve been working on something special these past weeks 🖤 Partnering with @designerfund on the AI in Design report gave us the opportunity to help shape a project centered around one of the most important conversations happening in the industry right now. A lot of thinking, collaboration and care went into bringing this one to life. Be the first to know when it’s live. Link in bio.

A few years ago, @kiaralucs , one of our team’s product designers, began documenting the stories of the 197 registered people who disappeared during Uruguay’s last civic-military dictatorship. That work later became 197 historias ilustradas: a book and an exposition centered on bringing color and memory back to each of these lives. When she brought the project to us with the idea of turning it into a digital experience, we immediately understood the importance of helping these stories reach new generations in new ways. Last week, the project was officially presented at the Palacio Legislativo, home of Uruguay’s National Congress. Part of our design team joined the conversation around memory, design, and technology to share the process behind the website and the decisions that shaped the experience. Among those present were families of the disappeared, people whose stories live in and shape the initiative itself. Seeing this project shared in that context was a powerful reminder that design is not just a craft, but a tool for preserving memory, giving form to what must never be forgotten.

How do you bring memory into the digital space in a way that resonates with new generations? We partnered with @197historiasilustradas to transform a physical publication into an interactive experience, making its archive accessible, engaging, and relevant for younger audiences. Through a flexible visual identity and a carefully designed website, we translated the book into a digital platform where illustration, narrative, and technology work together to invite exploration through empathy. The result is an immersive, accessible experience that expands the reach of the project, turning a cultural archive into a living space for memory, education, and social impact. If you’re looking to turn meaningful stories into engaging digital experiences, let’s talk. Link in bio.

We started ++hellohello with a simple belief: that great design can shape how people experience the world. Over time, tools have changed, technologies have evolved, and the way we work continues to shift. But at the core, what we do remains the same: caring deeply about every detail, every interaction, every decision. For us, design has always been a way of understanding complexity and turning it into something clear and meaningful. That’s what brought ++hellohello to life, and what still drives us today. #InternationalDesignDay

What if a dinner could become a system for thinking? That’s what led us to design Future Dinner (Cena de Futuros): an immersive experience where design, technology, and gastronomy converged to explore the impact of today’s decisions on tomorrow’s realities. A three-hour journey where space shaped conversation, every element activated reflection, and ideas were experienced, not just discussed. Wanna know how it all came to life? Read the full case study on LinkedIn. Link in bio 🖤

Today we’re presenting Hubble’s case study 🙌🏽 A knowledge-sharing platform where people book 1:1 conversations with vetted experts to get practical, no-fluff advice on their biggest challenges. We partnered with Hubble to redefine its brand positioning, build a scalable visual identity, and design a high-impact website that reflects the product’s real value, and builds trust from the very first interaction. From brand to product, every touchpoint was rethought to make discovering and booking the right expert simpler, faster, and more intuitive. Huge thanks to Hubble’s team for their trust throughout the process 🖤 If you are looking to elevate your product and brand experience, let’s talk. Link in bio 🚀

We’re hiring 🚀 We’re looking for people who care about what they build, how they build it, and who they build it with. Check out our open positions or share this with someone who should definitely apply. Link in bio 🖤

Una cápsula futurista. 17 referentes de mundos que rara vez se sientan en la misma mesa: diseño, tecnología, cultura, negocios y educación. Y una sola pregunta que abrió muchas otras: ¿cómo imaginamos el futuro que queremos construir? Así fue Cena de Futuros: una experiencia que diseñamos y guionamos con mucho detalle y amor para analizar señales del presente, tensionar ideas y reflexionar colectivamente sobre el impacto de lo que estamos creando. Porque si algo nos mueve, es la obsesión por lo que hacemos y por dejar las cosas un poco mejor de cómo las encontramos. Por eso imaginamos esta cena: para explorar futuros posibles, compartir entre quienes creamos y experimentar mediante una propuesta gastronómica elevada, narrativas especulativas y dinámicas de future thinking. Fue una noche distinta, envolvente y realmente memorable. Gracias a quienes se sentaron a imaginar con nosotros! Y gracias a nuestros partners por hacerlo así de especial: @magmafutura y @cuchara_food_design 🖤 — A futuristic capsule. 17 leaders from worlds that rarely sit at the same table: design, technology, culture, business, and education. And one question that sparked many others: how do we imagine the future we want to build? This was Future Dinner (Cena de Futuros), an experience we designed and scripted with great care to explore signals from the present, challenge ideas, and reflect together on the impact of what we’re creating. Because if there’s one thing that drives us, it’s our obsession with what we do, and with leaving things a little better than we found them. That’s the reason we created this dinner: to explore possible futures with other creative minds, through food design, speculative storytelling, and future thinking dynamics. It was a different kind of night: immersive, thought-provoking, and truly memorable. Thank you to everyone who joined us at the table. And to our partners for making it so special: @magmafutura and @cuchara_food_design 🖤

Introducing our latest case: Grateful 🩷 Grateful is an app by @exodus that makes paying with stablecoins simple, intuitive and meaningful. Built around the idea that paying should feel as good as receiving, the platform reimagines financial exchange as an act of appreciation. We partnered with @exodus across brand and product design to create a cohesive and emotionally resonant experience. The full case study is coming soon to our website. In the meantime, if you’re building something similar and need a strategic design partner, let’s talk! Link in bio.

HelloWeek SS25, one last recap 🍷🍕 Between cooking moments, good wine, great conversations, and lots of laughs, we wrapped up HelloWeek the way we like it most: having fun together. A few days to slow down, reconnect, and celebrate another year of building, learning, and growing as a team. That was HelloWeek SS25: a state of mind we’ll always come back to through these good memories.

Today, we’re stepping onto a bigger stage, and we couldn’t be more proud. We’ve been officially accepted into SoDA: The Society of Digital Agencies, one of the world’s leading networks of independent digital agencies 🖤 Joining this global community connects us with industry leaders, fresh perspectives, and shared practices that elevate creativity, technology, and the way we work. A meaningful milestone, and a new chapter we’re honored to begin. Let’s go!

There’s still more from HelloWeek to share… Here’s a short recap of a full day off-site ☀️ A Friday (that was more like Fri-yay for us 🤪) filled with team-building activities, laughs, wine, and a gift exchange. Such a beautiful day in an even better setting. More from this week coming soon!