Last month I flew to Japan to direct the launch film for
@clutchkickback rebrand and help introduce the series’ new creative direction.
The goal was to weave elements of the new visual identity into a narrative reflecting the reality of motorsport. The concept explores the often sadistic relationship between drivers and their pursuit of racing, a relentless cycle of sacrifice, obsession, and risk.
Big thank you to the amazing humans who made all this possible.
Dir
@graymb
AD
@kat.tokyo
Cam op
@gggrandiosa
Edit
@graymb
Producer
@churdofficial
Producer
@shionshibuya
More details on the rebrand to come.
