Andrii Goverla

@goverla.makeup

Makeup artist Based in Kyiv📍 Personal profile @goverla.jpg
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1,133
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Weeks posts
139 4
15 days ago
145 18
1 month ago
Head of beauty for @solomiiahrynkiv runway show This collection is about being honest with yourself, it is about how a human being subconsciously shapes what they manifest into the outside world. The mask is a conceptual element. It is a shield that hides emotions so masterfully that with time it grows into the skin. And clothes either try to conceal one’s true self or, treacherously, reveal it.   Among all the masks the beauty department chose the Moretta mask as a reference. In the 16th and 17th centuries, Venetian women held this velvet mask in place by biting down on a small button located on the inside. By the standards of the time, the anonymisation of a woman who hides her face behind a faceless mask - unable to speak, was considered something sensual and mysterious, leaving room for fantasy. They could communicate only through gestures and clothing. For us, this mask became a metaphor for an attempt to mimic an ideal version of yourself – the one we are expected to be. There are three versions: circle, demo-emotion, and emotion.   Circle: she spent so much time trying to “be” that now she does not even know who she is without the mask. Dehumanised, she has to make up a story about who she is today.      Demo-emotion: caricature, plain, it is like there is an unidentified object on her face. It shines through when the model loses control over herself and is unable to keep meeting expectations.   Emotion: hides behind the mask. Not always the one you want to see, possibly unexpected. But it is honest, it can be neither right nor wrong. It helps understand who we are and how we have to live with it.   And even then, what you can see is only the creation of our minds. We will never be able to fully understand what experiences and feelings an individual is carrying. Maybe in this moment she is thinking about the eyebrows she needs to have back. And what meal she should have next. Thanks you for translating the description @spacedump_
219 64
1 month ago
Photoshoot for @queenact.studio Art Direction, Styling - @tati_visuals Talents @an.salenko @ppure_gold Photographer @slickipic Videographer @homitskyyy MakeUp & Hair by me Light @q.rental Gaffer @visualltastes Backstage @daariiaaaaa . Styling and backstage @lerachaban Studio @ind.pool.studio Special thanks @kozarmyroslava @nuko.brand
90 0
2 months ago
Makeup for 🐆 campaign @lipss.care Produced by @adje.cc Director: Daria Drozhdenko @ddrozhd DOP: Vladyslav Dorofieiev @vlad_dorofyeyev Executive producer: Mykyta Kukoba @kukober Producer: Daniel Feldman @feldman.xls PA/ 1st AD: Natalia Fedinishina @fedinishinan Photographer: Artem Plutalov @artem.plutalov 1st AC/ focus puller: Vitaliy Tolstoy @tolstoy.dp Gaffer: Kostiantyn Chebanov @kostyacheba Production designer: Anastasiia Horbunova @teaanastasia Production designer assist.: Maksym Lenchenko @max_lenchenko Style: Gianni @gianni.vas MUAH: Andrii Goverla @goverla.makeup POST PRODUCTION: Edit: Victor Lisin @lisinvic Original sound: Dima Tsyganenko @ma.tisse_ Composer/sfx: Roman Khropko @romankhropko Colorist: Olha Kriukova @rainbowfoxcolor Clean up artist: Dmitriy Sukhodol @dvfx_postproduction Motion Desiger: Bohdan Martovskyi @martovskyi Ai Creator: Mykhailo Volkov @movievolkov Retoucher : Oleksandra Pastushenko @oleksandra_pastushenko Model: Victoria Yarova @vi_blabla
137 15
5 months ago
Head of Beauty Dep. for @solomiiahrynkiv @ukrainianfashionweek_official SS26. The concept of the show «Gauze» — a fabric that remembers touches and a form that becomes an expression. Through the beauty department we told a memory of the time of “life on the edge” — an otherwise imperfect world in which all elements of decoration are secondary, instead the self of each individual being, its values, actions — come to the fore. A being that left its unique mark without anything superfluous on the fabric. Designer @ssollona Stylist @sonya_gorobets_ Coordination @nst.spokiy Photo @yesvladik @wayne.vsl ❤️‍🔥 THE BEST DEPARTMENT ❤️‍🔥 Hair: @__caille__ Makeup @anstsiiiia @youllsk
153 24
6 months ago
Makeup for @thecoat_official runway show 🦢❤️‍🔥🦢 Really glad to be there Huge thanks for all the work and personal insights to @otosanta (🔑mua) and @sadgvick for the request. Photo by @ph_ppavlishka Models — @karolina_rossoshanska & @v.nastasiaa
108 11
6 months ago
Makeup for @queendancewear Talents @ukropnekrupa @polisha_li_ @illiamalinovskii Art Director @tati_visuals Photographer @slickipic Gaffer @d.rbtsk DOP @olegpankiv_ Makeup artist @goverla.makeup Hair artist @daniamartemianov Movement Coach @veradenika Stylist assistant @lerachaban Sound Design - @nevid69 Edit - @vitalik_slodynytskyi Backstage @_daariiaaaaa.___ Set Desing @tati.smth Studio @pandora_studio Special thanks @kozarmyroslava
197 18
6 months ago
138 18
7 months ago
Makeup & hair for @queendancewear Talents @mila_ohai @a8leyka @illiamalinovskii Photographer @slickipic Videographer @iwonderpaul Art Director, Stylist @tati_visuals Light & Set Desing @q.rental Gaffer @dem4enko_max Backstage @_daariiaaaaa.___ Studio @ind.pool.studio Special thanks @kozarmyroslava
85 5
8 months ago
🦢Makeup/ hair/ style for: @yosyaa_music «Жити»🦢 Director: САША ТУЗ @sasha.tyz Producer: ZORESLAV @zoreslavjartsev DOP: Yaroslav Hutenko @hutenko 1AD: Yelyzaveta Toptyhina @liza_toptyhina PM: Mariia Vishchuk @maaruussyaa Focus: Volodymyr Svernyuk @svernyuk 1AC: Olexandr Leonard @sasha_._leonard Gaffer: Kostiantyn Chebanov @kostyacheba Chief electrician: Valentyn Kurdzhos @kurdzhos Key grip: Oleksandr Korotchuk @oleksandr_korotchuk Production designer: Mariia Medvedieva @mashamedvedeva PD assistant: Oleksandr Chorniy @givenchi.anticinema MUAH&Style: Andrii Goverla @goverla.makeup Administrators: Denys Korostil @ur_fus Iryna Hutenko @ira.gutenko Yehor Orlov @kardanna_ Photobackstage: Anya Wayne @wayne.vsl Anita Agamian @ani.aga Backstage: Helper.men @helper.men Edit: Kateryna Oparina @otkatil Color: Maryna Tkachenko @mmarixaxa Rentals company: Patriot rental @patriotrental Special thanks for supporting the project German Apparel, Shypelyk, Queen Wear, SONYAH, SH, UGA @german.apparel @shypelyk @queendancewear @olya_sonyah @sh.dsgn @uga.cws ℗ 2025
136 6
9 months ago