At the beginning of the year, we wanted to see how far we could push AI.
So we created a product that doesn’t exist (yet):
Transatlantic, the anti–jet lag drink.
A fake brand, treated like a real one.
From social content to campaign visuals, from product packshots to ingredient shots.
Everything built with AI.
Everything crafted like a real launch.
Just to see what’s possible.
…who knows, maybe one day 👀
Goodbye Jet lag ✌🏻
New drop, new assets. 🧦
We shot a dedicated photo series for @ondo to support the launch of their new Crew Socks, designed to fuel the brand with strong, versatile visuals across the rollout.
Simple setups, real movement, product-first shots made to live everywhere the brand shows up.
Kicking off 2026 with our first project of the year.
For the launch of Dulce Flor, @dossierperfumes new fragrance created in collaboration with the amazing @laurengiraldo . ✨
Shot in New York last November, we imagined a series of ultra-lifestyle contents capturing Lauren’s energy, joy, and effortless vibe bringing the fragrance to life in a natural, dynamic way 🫶🏻
This summer, we teamed up with @dossierperfumes for the launch of their latest fragrance, a bold collab with Machine Gun Kelly. @machinegunkelly
From concept to production, we imagined and shot the campaign in Los Angeles, bringing MGK’s energy to life across every touchpoint.
A wild ride and one of our favorite summer projects yet. 🔥
When @dossierperfumes goes big… we go 100ML big. 💥
To launch their new full-size perfumes, we imagined oversized bottles dropped right into the streets of NYC: bold, playful, and made to turn heads.
Giant formats. Giant impact.
A campaign made to stand tall, just like the new 100ML.
To launch IT Factor, Dossier’s bold new fragrance from the ICONS Collection, we imagined and produced a full-scale campaign in Los Angeles with our friends at @6degreesfilms
From a shoot starring @landonbarker , @golloria , @yesly & @keneurich to a wave of striking assets for social and retail, this drop was all about turning heads.
Influence, attitude, and that unforgettable something.
The IT Factor, bottled.
