Gently Altered

@gentlyaltered

Building alternative culture & community through live and digital experiences 📍India
Followers
11.1k
Following
404
Account Insight
Score
35.03%
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Health Rate
%
Users Ratio
28:1
Weeks posts
For Valentine’s week, we turned intimacy into an atmosphere. With @beeoh_b making love to the decks, this set unfolds slowly. Full set is now live on our YouTube & link in bio. Like, comment, and subscribe for more! Credits: Produced by @gentlyaltered Set by @beeoh_b Director: @uncultured_storyteller DOP, Editor & Colorist: @bhavesh__2611 Art: @manasi_chaware @ashwinipjagtap
6,298 188
3 months ago
Highlights from the day groovy music turned city skyline into a live dance floor! Featuring two Originals @kampaimusic @pavniiiiiiiiiii and a beautiful group of people Presented by @adidasindia & @gentlyaltered Full set is now live on YouTube! Link in bio!
3,327 130
7 months ago
Turning this rickshaw ride into a full-blown groovy dance party🎧🚦 Full video drops tomorrow on YouTube. Stay Tuned! 🎵TAKA by Ahadadream, Priya Ragu, Skrillex & contra . Who’s ready for some beats on the streets?!
264k 1,117
1 year ago
UEFA, for the first time ever, has moved kick-off to 9:30 PM for Indian fans! So obviously, @heineken_in & we had to make it worth watching together! 30th May - we are bringing a massive UEFA Champions League Final Fan Park to Mumbai @theballardpier Big screens, football chaos, cold Heineken, music, games, and the kind of atmosphere you can’t recreate at home. Because nights like these were never meant to be watched alone. Come make more friends! Tickets now live on District & our bio! See you at kick-off. ⚽🍻 Produced by @gentlyaltered
89 5
1 day ago
Game night has never been more fun. It started with no plans, late kickoffs, nowhere to go. It ended with a 7-Eleven in Mumbai turned into a living room: with @anuj.mp4 @am1njaz @rohitraghv_ @hoezaay & many more fans gathered with snacks around a couch, trusty Heineken 0.0 taking care of drinks. At Bangalore Airport with @thesharannair juggling flights, fans and goals at the same time (dedication). At Gully Labs Delhi, @sharmajividesi with a bunch of fans showed out in a major way joined by Kolkata’s Cloud Turf with @anirbandasgupta5 Across India, friends, strangers, fans came together for the same 90 minutes to catch the game. No big party, no introductions. Watching alone was never fun so thank god we didn’t have to. This is how match nights were meant to be. #FansHaveMoreFriends
35 0
3 days ago
A little sneak peek into the making of the Hunterhood stage. Produced by @gentlyaltered for @royalenfieldstreet Video by @frameverfilms
193 17
12 days ago
For Hunterhood, the stage moved away from a typical layout. LED elements were suspended within a custom truss structure, forming a setup that sat above and around the performance rather than behind it. The structure was built around a central unity symbol, a visual anchor representing community, which tied back to the spirit of the street and the cultures coming together within it. The intention was to create something immersive and less expected, a one-of-a-kind form that shaped how the space was experienced, not just how it looked. It allowed the visuals to feel embedded into the environment, creating depth and movement from every angle. A stage that kept shifting with perspective, depending on where you stood. Produced by @gentlyaltered for @royalenfieldstreet Film by @frameverfilms
59 0
17 days ago
For Hunterhood, the idea was simple, bring different parts of the street into one space and let it play out. Bikes, music, movement, art, all running together without needing structure to hold it up. Built around the Royal Enfield Hunter, each part ran alongside the other without needing a fixed order. The energy stayed consistent through the day, even when the rain came in. It didn’t interrupt much, people stayed, sets carried on, and the space adapted as it went. Built to reflect the street as it is. Unstructured, continuous, and held together by the people in it. Produced by @gentlyaltered for @royalenfieldstreet
142 7
1 month ago
The artists brought the fire at @collegerivalsin S3, and the stage held it all night. @chaardiwaari , @arpitbala19 , @weareoutstation and @handsoham stepped in with four completely different sounds, but the energy stayed consistent from start to finish. No dips, no pauses, just a crowd that showed up for every set. Produced by @gentlyaltered Venue partner @nescoevents
64 0
1 month ago
@collegerivalsin Season 3, where every arena came alive. From high-stakes gaming and next-level cosplay to performances that didn’t miss, this wasn’t just an event, it was a full-scale showdown. Event Produced by @gentlyaltered Venue @nescoevents
44 0
1 month ago
22nd ko Crazy scene ban raha hai do bhaiyo ka @arpitbala19 @chaardiwaari ✨ [grand finale, chaar diwaari, arpit bala, college rivals, masti, collab]
54.4k 174
1 month ago
A Party… But You Can’t Leave
66 4
2 months ago