đŹMusic just got a lot more playful đŹ
We teamed up with
@candycrushsaga ,
@lifeatking ,
@pablolondoncreative , and Grammy-winning artist
@thundercatmusic to flip music, film, and gaming âUpside Downâ - creating the worldâs first playable live-action music video. đŞŠ
Directed by
@fxgoby , this candy-coated collaboration brings Diana Rossâs disco classic to life in a pink-hued world where every swipe moves the story forward. Inspired by the classic match-3 gameplay mechanic, the experience is unmistakably Candy Crush.
The production brought together charismatic actors, iconic choreography, hundreds of extras, wigs, animals, explosive practical builds, seamlessly blended VFX, and interactive design to bring together the worlds of music and gaming.
Check out the linear music video or the interactive experience at: candycrushupsidedown.com
Client: King
Directed by Fx Goby
@fxgoby
Executive Producer: Anthony Austin
@bigtones101
Senior Producer: Rebecca Archer
@bec_archer
Live Action Producer: Luke Tierney
@luketierneysworld
Senior Production Manager: Ruyi Meer
@ruyimeer
Production Coordinator: Sarah McDonald
@sass.mcdon
VFX Supervisor: Sacha Danjou
@sachadanjou
VFX Consultant: Paul Round
Lead Compositor: Sacha Danjou
@sachadanjou
Compositors: Alexandre Gaudiano, Zsolt Sebok, Can Cangor, Navid Bagherzadeh, Chiara Feriani
@chiaraferiani , Jan Kanta, Bethany Levy
@bethany_levy , Olly Johnson
@motionol
Colourboards: Melanie Climent
@mllemooe
Designer: Bethany Levy
@bethany_levy , Olly Johnson
@motionol
Storyboards: Adam Beer
@adambeer.storyboards , Jonathan Djob Nkondo
@jonathan_djob_nkondo Fx Goby
Animatic Editor: Kuba Sobieski kubasobieski_
VFX Editors: Andrea Zantiras
@andrea_zantiras , Zaki Fulford
@zakifulford
3D Generalists: Florian Caspar
@floriancaspar87 , Andy Spence
@andy.spence
VFX Artist: Tim Bacon
more credits!đ