With the Easy Riders, we’re honoring our roots without trying to win a wind tunnel test. Just a love letter to urban rideability and anyone who prefers unconventional foot traffic over high-speed racing.
#frtg #easyriders #upcycled #newbags
From handlebars, frames and saddles to your shoulders. The Easy Riders have arrived. Meet F140 FRAN, F141 BERYL and F142 HEINZ: our new bike-ready crossbody bags that give your back a break. Out now.
#frtg #easyriders #upcycled #newbags
VIVA LA LAURA!
Vibes for today, tomorrow and way beyond: the new FREITAG F171 LAURA shoulder bag is here.
Available now in all FREITAG Stores, at selected retail partners and at freitag.ch.
Bringing the campaign to life: 11 different Lauras. And a guy named Laurin. No joke. Because Lauras know best. Meet them over the next few weeks!
Photo: @selinaseibel
#frtg #F171 #LAURA #shoulderbag #upcycled #oneoff
What a blast last Friday! Thanks to everyone who came by @freitagflagship to celebrate our collaboration with the Munich-based music label @public_possession — known for blending music, graphic design, and happenings.
We released the Zine & Poster, while the P.P. event banners made of truck tarps, originally shown last year at Haus der Kunst, moved into production at the FREITAG factory in Zurich.
More to come this autumn… Stay tuned.
Special thanks for the good music & vibes to @tereza_______________ , @patrick_voe , @carinague !
Photo by @tinvsh
#frtg #publicpossession #freitagflagshipstore #collaboration #zurich