My favourite project to date with @moscotnyc š
What started as me organically tagging a brand I genuinely lovedāafter becoming a proud owner of a pair of MOSCOT sunniesāhas grown into our second project together, with hopefully many more ahead.
Our ā3 frames, 3 livesā concept set out to hero each frame by giving it a distinct character and persona. Stepping into three different roles was a creative challenge, but it really captured how the right pair of sunglasses can completely shift how you feel.
I know the original video can feel intense with all three frames appearing at once, but I hope the details landāfrom the book closing on a London scene at the start, designed to pull you straight into that world.
I wanted to share this to say thank you to everyone whoās supported me so far. Iāve got a lot more to give, and once uni wraps in two weeks, Iām ready to go all in and keep pushing myself further in this game.
Huge thanks to my friend @alden_morton - none of this happens without your editing and video magicāand to MOSCOT again for the opportunity.
I know this isnāt my usual posts but if this sparks anything in you, chase it relentlesslyāback yourself, stay a little delusional, and make it happen š«¶
Three iconic MOSCOT frames, each with its own point of view. Featuring The LEMTOSH, The SHTUP, and The SHEISTER, explore the three lives characterized by each frame.
Video created by @fredbrownee and @alden_morton
