Day 15. Film 4. The last of our 15th anniversary reruns continue. The next bunch are a series of digital films that we enjoyed making and which were all shot over a single day that is 4 x 40 secs!!!! The films were for Nivea Deodorant and were made through our digital wing
@wid_2018 that does tight budget jobs like these. My producer
@keyur.gutka wanted another director but since he had no fees to pay, I was brought in to direct!!! I had never done 4 forty second films in one day so the challenge excited me. It was meticulously planned and while we were shooting one film the second was being set up an lit. Happy to say, it went off really well and at the presentation the client wondered why they couldnt run these on TV!!!! To me that was the ultimate compliment. Beautifully shot by Manoj Shaw on a Sony F7 with a tiny crew and minimal lights, I am very proud of what we achieved on a budget this tight. Great track by Gaurav Chatterjee and smartly art directed by
@verma.nikita112 beautiful post by
@colourist_adolf and his team at Renge Dragon... . Nivea Deodorant Agency Digitas Agency Team Mark MacDonald, Anjanee Gadgil, Sherbanoo Bundeally. #blastfromthepast #vintage #vintageads #vintageadsofinstagram #old #oldads #oldadsarethebest #ad #ads #adfilm #adfilms #tvcommercial #tvcommericals #tvspot #tvspots #adsoftheworld #adsofindia #adsofinstagram #nivea #niveadeodorant