First Person

@firstpersonsf

Part consultancy, part creative agency—we help companies harness the power of Story at the Center™ to dominate their markets.
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Weeks posts
Proud to see the evolved Hexagon AB brand identity out in the world today, brought to life in this beautiful video. Repost @hexagon_ab — Welcome to our new era. ✨ With an identity refined to strengthen the way we show up, we’re building on our core capability: #measurement. We are your trusted partner to measure what matters – today and in the #future. Step into our new chapter, click the link in the Hexagon bio.
10 0
11 months ago
The @urolift_system has launched its boldest national TV campaign yet to spark conversations and connect patients like you with providers. It’s been a long road, and we’re proud to see this work out there. Huge shout-out to the Urolift team and our amazing partners @hey.carbon !! Visit UroLift.com to find a physician near you. #UroLift
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1 year ago
When Comfy and Enlighted merged under Siemens, they needed more than integration—they needed transformation into one unified brand. The challenge was complex: two successful IoT companies with different cultures, overlapping products, and distinct market positions. We transformed two legacy brands into one stronger identity, positioning them as "the smartest way to use space for the benefit of people, business, and the planet." #branding #merger #brandstrategy #IoT #transformation #1p #FirstPerson #Storyatthecenter
1 0
1 month ago
Sometimes the most powerful stories are about the disasters that never happen. #CyberSecurity #CampaignSuccess #BlackBerry #FirstPerson #DisasterAverted
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2 months ago
Companies that lead their markets don’t rely on empty marketing statements—they craft narratives that shape how they’re perceived, trusted, and remembered. Learn why the right story creates more than visibility—it creates value: firstperson.is #BeyondSlogans #SellYourStory #StoryAtTheCenter #BrandNarrative #FirstPerson #1P
3 0
2 months ago
A lot of agencies deliver great work. The best partnerships change how teams think, decide, and ship. This reel is a compilation of what our clients have said about working with First Person, and what “Story at the Center” looks like when it shows up in the real world: clearer alignment, faster momentum, and work that lands. If you’re trying to turn strategy into action, we’d love to help. We’ll let our clients take it from here.  #StoryAtTheCenter #B2BMarketing #BrandStrategy #CreativeStrategy
4 0
3 months ago
Your team isn’t psychic. If your vision isn’t clear, they can’t execute it. Unlock the story behind your strategy. Start here — firstperson.is #VisionToAction #AlignmentMatters #LeadershipInAction #differentiation #businesstransformation #storytelling #categorydesign #marketing #messaging #FirstPerson #1P #StoryattheCenter
3 0
3 months ago
SAP Concur needed 6 video spots across 15 different environments and 12 global locations. Traditional filming would take weeks and cost a fortune. Virtual production isn't just cost-effective—it unlocks creative possibilities that traditional filming can't match. Want to see how virtual production can transform your next campaign? Let's connect! – firstperson.is #VirtualProduction #Innovation #Advertising #Technology #LEDVolume #ProductionLife #ClientSuccess #FutureOfFilm #storyatthecenter
3 0
3 months ago
Nostalgia is not a business plan. Legacy doesn’t lead. Story does —firstperson.is #BrandEvolution #YourNextChapter #differentiation #businesstransformation #storytelling #categorydesign #marketing #messaging #FirstPerson #1P #StoryattheCenter
2 0
3 months ago
Founders Drew and Marcello look to the horizon as we embark on 2026.
10 0
3 months ago
A tagline might grab attention—but story keeps it. The most successful companies put Story at the Center—firstperson.is #beyondtaglines #differentiation #businesstransformation #storytelling #categorydesign #marketing #messaging #FirstPerson #1P #StoryattheCenter
3 0
3 months ago
They gave you a seat—not a say. Belief doesn’t scale without Story. Shift perception. Shape the business – http://firstperson.is #differentiation #businesstransformation #storytelling #categorydesign #marketing #messaging #FirstPerson #1P #StoryattheCenter
3 0
3 months ago