Last week, we celebrated the UK launch of @venezia1920official at @sparrowitalia .
@sgbrandsuk is hugely proud to be representing this wonderful Italian house as it begins its journey in the UK.
The event was a great success and has already generated fantastic attention for the brand. A huge thank you to everyone who attended, supported and helped make the evening happen.
Venezia 1920 launches in @fortnums and on @fioleuk later this week.
Great things to come - watch this space.
We are excited to announce the launch of Pigmentarium, a Prague-based house of Haute Parfumerie founded by Tomáš Ric.
Rooted in the clean lines of Czech Modernism, these fragrances are built on a foundation of noble essences and high-concentration musks.
Rather than sitting on the surface, the scent initiates a dialogue with your skin, adapting and evolving over hours to create a profile that is entirely unique to the wearer.
Check out the collection on fiole.co.uk
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#fiole #perfumecollection #nichefragrance #nicheperfume #sotd
Our early March scent rotation. ☀️✨
Meet 100Bon, the French fragrance house proving that luxury doesn’t have to "cost the earth." Born in Grasse, the perfume capital of the world, 100BON is a breath of fresh air. They’ve stripped away the heavy marketing and synthetic additives to focus on what actually matters: pure botanical goodness. 🍃
Why we're obsessed:
✅ 100% Natural: No "perfume headaches" here.
✅ Eco-Conscious: Vegan, cruelty-free, and refillable bottles.
✅ Accessible: High-end, niche perfumery for just £35.
As the weather warms up, these scents really come alive in the sun. They feel lightweight and "real" on the skin, no heavy chemical trails, just fresh, floral, and spicy notes that breathe with you.
Check the collection on fiole.co.uk
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#fiole #fragrance #nichefragrance #ScentOfTheDay #perfumecollection
Five scents, five moods, one journey. 🪐 Curating this week’s itinerary through a lens of salt, sun, and second-skin intimacy.
The Route:
📍 100bon Soleil d’Ambre: Bottled inner peace. Sun-drenched tiare and creamy amber that feel like the sun gently caressing your shoulders on a slow afternoon. Effortless and warm.
📍 Gallivant Los Angeles: A neon floral rush. Between the eucalyptus and the Pacific breeze, it feels like a sunset drive on the Pacific coast; sultry, shimmering, and full of West Coast energy.
📍 Bienaime La Vie en Fleurs: A vintage hug in a bottle. A romantic bouquet of powdery iris and violet that makes you "see life in pink." It’s pure French optimism and classic elegance.
📍 Arquiste Peau: The most intimate stop. A hauntingly beautiful musk that mimics the nape of a lover’s neck. It’s salty, human, and heart-achingly stunning, the ultimate "skin scent" memory.
📍 Nobile 1942 Levante: The scent of a Ligurian morning. Salt-crusted skin, white flowers, and a swirl of vanilla caramel. It feels like the first dip in the sea, invigorating, sweet, and wild.
Where are we heading first? 🙌
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#fiole #perfumecollection #Perfume #nichefragrance #ScentOfTheDay
Fragrance with a conscience. 🌍
Meet ånd, the renegade brand by Simon Constantine "unstinking" the world through radical transparency and indigenous partnerships.
🍋 Får: A zesty, upcycled Yuzu "cheesecake" scent that turns waste into wonder.
🌿 Påtch: A sultry, modern take on Sumatran Patchouli and Oud, minus the "hippie shop" clichés.
🍌 Sånd: Creamy Australian Sandalwood paired with a rule-breaking hint of banana.
Ethically sourced, 100% vegan, and wildly unique.
Shop the edit at Fiole. 🛍️
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#fiole #perfume #nichefragrance #ScentOfTheDay #perfumecollection
The scent of a season in transition. 🌿✨
As February winds down, we’re trading heavy winter layers for the luminous artistry of Au Pays de la Fleur d’Oranger. These aren't just perfumes; they are bottled memories of Grasse.
The Lineup:
Neroli Blanc Intense: A gourmand floral embrace. Honeyed, rich, and timeless.
Liberté Bohème: Fresh, spirited, and ready for the first bloom of spring.
Poudré de Liberté: A fruity, powdery floral of the highest quality. Poetic and perfectly balanced for crisp morning air.
Which mood are you wearing today?
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#fiole #perfumecollection #nichefragrance #ScentOfTheDay #Perfume
Who says you have to wait for the forecast to change your mood? ☁️✨
We’re manifesting a cosy spring feel right now with a duo from Grossmith that brings the garden indoors. Whether the sun is out or not, these scents are the ultimate seasonal transition, steeped in over a century of heritage:
Shem-el-Nessim (1906): Pure, understated elegance. It’s famously powdery and soft, creating a comforting, velvety aura that feels like a luxe weighted blanket.
Phul-Nana (1891): Refreshingly crisp and bright. It offers a sophisticated classic fougère structure, balanced perfectly with delicate hints of florals.
It’s the perfect way to bridge the gap between winter layers and spring daydreams.
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#fiole #perfumecollection #nichefragrance #ScentOfTheDay #Perfume
Is it ever going to stop raining? Probably not. ☔️
Instead of fighting the February gloom, we're just scenting for it. Currently rotating between these two from Gallivant at fiole.
London for when we're actually out in the drizzle; it’s got that cool, floral-meets-leather vibe that just works with a trench coat.
Gdańsk is for the minute we get home; it’s warm, spicy, and way more sophisticated than actual pyjamas.
If it’s going to be cold, you might as well have a signature scent to match the weather.
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#fiole #perfumecollection #Perfume #nichefragrance #ScentOfTheDay
Love amber? here's the perfect fit..
Elevate your collection with the gold standard of resins from Maître Parfumeur et Gantier:
Ambre Précieux: The cult classic. It’s smooth, velvety, and timeless, the olfactory equivalent of a cashmere hug.
Ambre Précieux Ultime: For when you want the volume turned up. Denser, richer, and unapologetically bold.
Whether you’re after refined sophistication or deep intensity, these two are the undisputed royalty of the amber world.
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#fiole #ScentOfTheDay #perfume #perfumecollection #perfumelovers
Bottled Spanish sunshine since 1899. 🇪🇸🍋
As Madrid’s oldest perfumery, Alvarez Gómez is a true icon. Their signature Agua de Colonia Concentrada has remained unchanged since 1912, a timeless Mediterranean blend of lemon, Spanish lavender, and eucalyptus.
Whether you prefer the modern convenience of a spray or the traditional ritual of a classic splash, this scent is the ultimate refresher. Simple, elegant, and effortlessly unisex.
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#perfume #perfumecollection #beauty #fiole #ScentOfTheDay
Say hello to Álvarez Gómez, a true Spanish classic, loved for its crisp, clean “barbershop-fresh” cologne style and effortless everyday feel. 🇪🇸
Products:
1) Agua de Colonia Concentrada Shower Gel
A refreshing, citrus-clean lather that leaves skin lightly scented, perfect as your morning “reset”.
2) Agua de Colonia Concentrada Deodorant
A clean, everyday deodorant with that classic cologne-style freshness, ideal for layering with your fragrance.
3) Agua de Colonia Concentrada Hand Cream
Hydrates and softens with a light, fresh finish — great if you want moisturised hands without a heavy scent.
4) Agua de Colonia Concentrada Liquid Soap (300ml)
A sink-side staple: cleanses without fuss and leaves a subtle, uplifting cologne trail on the hands.
Want us to bring in the cologne next? 👀
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#fiole #beauty #sotd #perfumecollection
