Packaging design for Pacha Soap Co’s regenerative bar of soap. We loved this project and this product. The ingredients are direct-sourced from smallholder farmers and grown using regenerative farming practices that heal and restore the earth. How they source their key ingredients creates a positive economic, environmental and social impact. Packaged in a compostable carton. We also designed their landing page. If you want to learn more the links in our profile.
New work! Sometimes building a visual idenity is about restraint. The illuminate brand is defined by its use of color within the wordmark. Distinguishing the “u” emphasizes illuminate’s culture of service and putting “you” first.
Bandit is a Philadelphia-based company known for making seriously good vegan cheeses. But great cheese is only part of the Bandit story. Bandit also embodies a quirky, offbeat energy that starts with their larger-than-life founder and recipe alchemist, Bo Babaki. To capture Bandit’s playful, irreverent edge, the Bandit brand is built around a set of custom illustrations, captivating copy and bold colors. We worked with illustrator @5_foot_9 to help bring the brand’s personality to life.
LONSA LOVERS SAY IT BEST
Introducing a new(ish) digital campaign for our client, AAJI’S.
The AAJI’S community is more than a little excited about Tomato Lonsa — and they’ve been sharing the love through some offbeat and charming testimonials. From day one, AAJI’S has been rooted in community: first sharing their family recipe with friends and neighbors, building a loyal following at farmers markets, and now growing a wider community through Whole Foods Market.
Inspired by the passion and enthusiasm of AAJI’S super-fans, we created a campaign that puts their voices front and center. What better way to celebrate loyal customers than by letting them do the talking?
The campaign is built around real testimonials from enthusiastic Aaji’s lovers. Bold typography, vibrant colors, and clean product shots come together to create a high-impact campaign that’s designed to scale — both creatively and cost-effectively.
A banana, a strawberry, and a watermelon meet in a tub…
We finally got our hands on the Pacha Kids refresh that we designed. We love partnering with the Pacha internal creative team. They came to us with a bunch of fun illustrations of fruit and the beginning of a refresh. We took that and ran with it — creating a cohesive design system with enough “pop” to entertain kids and adults alike.
Excited to see the Hand In Hand candles that we designed out in the wild! We love these candles. Perfect size, perfect gift and they smell so good! Pick them up at Whole Foods.
Nothing better than when a project finally makes its way to the shelf (or countertop)! Super fun collab with @grindcorehouse . More to come. Stay tuned!
Congrats to our friends at REBEL for winning Best of Philly!
When REBEL opened their doors in 2016, they were a yoga studio and retail shop. Yoga is all about flow and getting rid of clutter so we used a clean, less is more approach to the wordmark. This approach also played nicely with the retail concept of the brand. While building a library of photography, our goal was to be natural and approachable — as opposed to looking like you just googled “impossible yoga pose”. This was also our first storefront design and wallpaper:)
We are soooo excited and proud to have driven the Bandit rebrand — from a new name to an entirely new look and feel to a shiny new website, packaging and swag. Of course, it takes a killer team to produce such a killer brand. The whole @eatlikeabandit team was passionate and engaged throughout the process. Every element came together beautifully— including illustrations by @5_foot_9 , principal photography by @tamiseymour , writing by Danielle Burrows & @timsinger and video by @roccoavallone . This is just the beginning…
Packaging evolution for Hand in Hand. This was a fun project that started during the beginning of pandemic. HIH was moving most of their products from plastic to aluminum bottles - kind of a big deal. Since we couldn’t go on press, we would receive packages of proofs in the mail — which we would sit outside out of caution. Eventually we would bring them inside and wipe everything down. It was a weird time! Since getting those first proofs, we have added a few elements to the design and a new fragrance. So happy with were this landed.
Brand and web work for Vybe Urgent Care. Excited to see new locations popping up all over the city. They are doing the good work right now and recently launched their mobile covid19 testing unit. They are traveling in their state-of-art truck throughout Philly having pop-up testing events.
Our branding for @Vynamic looks good on the big screen. This was a fun day running around taking photos of the Vynamic team at the Linc.
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#branding #photography
