We’re proud to share our work on Valerian, a women’s razor brand designed to turn everyday grooming into a refined, empowering experience.
Through a complete rebranding and packaging redesign, we helped Valerian transition from a purely functional tool to a beauty-driven brand with a sophisticated feel. Central to the project is the idea of transformation: the razor becomes a “Beauty Wand”, a tool that empowers and enhances with every use.
Read the full case study – link in bio.
Fagerström was commissioned to define the brand strategy, visual identity, and packaging design for Apothe.ka. The wordmark reflects the ethereal nature of aromatherapy: the final letters ‘.ka’ rise slightly, as if floating, like the invisible trails of scent released by essential oils.
🔗 in bio.
NEW WORK: Meet Apothe.ka 🧘♂️ a modern wellness brand using the power of essential oils to foster emotional balance and personal well-being. Fagerström developed the brand strategy, visual identity, and packaging design, building on the concept of the modern alchemist to create a refined, approachable, and transformative brand. Breath. Heal.
🔗 in bio.
Masha is a brand specializing in Korean skincare products, offering safe and effective solutions for deep moisturization and skin repair. With a focus on high-quality formulations, Masha stands out by providing targeted skincare solutions that nourish, restore, and protect, ensuring healthy and hydrated skin. Inspired by the concept of ‘Korean Skinimalism,’ the brand identity embraces minimalism and hydration as core themes. The result is a sleek, contemporary identity that aligns with Masha’s promise: Love Your Skin. With its clean aesthetic and strong visual storytelling, Masha establishes itself as a new standard in skincare for the GCC market, delivering hydration with elegance and simplicity.
Client: Masha
Category: Skincare
Location: Riyadh, KSA
🔗 Read the full case study – link in bio.
#Branding #Skincare #PackagingDesign #KoreanBeauty #fagerström
Tilde is a handcrafted fashion accessories brand, inspired by creativity and individuality. The name comes from the tilde accent in Spanish, a mark that emphasizes the sound of words. This reflects the brand’s mission: to accentuate individuality through distinctive, handmade accessories. The metaphor extends to Tilde’s products, which, like the tilde accent, highlight and enhance the personal style of the wearer.
Client: Tilde
Category: Fashion Accessories
Location: Santiago, Chile
🔗 In bio for the full case study.
#brandidentity #brand #design #naming #logo #branding #graphicdesign #typography #scl #tilde #tildestudio #fashion #fagerström
Last weekend, we participated in @paradis.vlc at Caixa Forum Valencia. We had a really great time and it was great to share the stage with so many great speakers.
Thanks @stereochromo and the @fundaciodisseny for inviting us to join in this edition, and to all the organizing team for making this event possible.
Finally, thanks to all of you who joined the event and to those who came to say Hi :-)
📷 By @brava_es
In the vibrant world of design and education, the BID Summit, an initiative by DIMAD (Madrid Design Association) within the Ibero-American Design Biennial (BID), stands tall as a beacon of reflection and discourse on the evolution of design, serving as a nexus for educators, universities, students, and design professionals across 23 countries. As a vital forum, the summit unfolds over three dynamic days, showcasing the entire spectrum of design linked to education through exhibitions, conferences, talks, debates, and more.
Client: @dimad_
Category: Education & Design
Location: Madrid, Spain
🔗 In bio for the full case study.
#brandidentity #brand #design #logo #branding #graphicdesign #education #BID #fagerström
Malakiet isn't just a brand; it's a lifestyle choice, a conscious decision to weave eco-friendly practices into daily routines.
Client: Malakiet
Category: Sustainable Lifestyle
Location: London, UK
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Full project link in bio.
#brandidentity #brand #design #logo #branding #graphicdesign #typography #ecommerce #lifestyle #sustainable #zerowaste #eco #malakiet #fagerström