🌟 Exciting Event Alert! 🌟
Join us on May 30th at noon for a day that’s very special to me! We’re exploring the vibrant downtown Holyoke area—walking or running to discover stunning murals and local art. It’s a perfect way to move your body, soak in creativity, and enjoy the beautiful city we love.
After our adventure, celebrate with a freshly baked muffin from the brand new Libretto Café in Open Square—trust me, you don’t want to miss it! It’s the perfect treat to end the day.
For just $10, you’ll be supporting three small businesses and helping our community thrive. Come do my favorite things: move your body, enjoy amazing art, and indulge in a tasty treat—all while supporting local!
I hope to see you there! Let’s make this day memorable together. 🎉✨
#westernma #made2move #workout #art #follow
🎶 Reggae. Dub. Caribbean food. Cold drinks. And a yard full of good energy.
Dub N Grub is coming to Beyond Armour Yard — and it’s going to be a vibe.
DJ Trends is on the ones and twos spinning the best reggae and dub all evening. D’s Smoke and Savor (@d_smoke_and_savor_ ) brings the authentic Caribbean flavor, and the White Lion Food Truck (@whitelionbrewing ) keeps the drinks flowing with beer, wine, and more.
Best part? It’s completely FREE. 🙌
🗓️ Friday, May 15 🕔 5:00 PM – 8:30 PM 📍 Beyond Armour Yard — 164 Race St, Holyoke, MA 🎟️ Free & Open to All
A Genuine Culture (@genuine_culture ) production, proudly sponsored by the Holyoke Cultural Council. Presented in partnership with @BeyondWallsLynn Created by Beyond Walls
#BeyondArmourYard #BeyondWalls #HolyokeMA #SpringfieldMA #ChicopeeMA
🎉 We’re BACK and summer can officially start.
Mondays at the Armour Yard returns for a brand new season, and we’re kicking things off right.
Come celebrate with us at Beyond Armour Yard — Holyoke’s outdoor hub for art, culture, food, and community, created by Beyond Walls. Whether you’re a regular or it’s your first time, pull up and feel at home.
🗓️ Monday, June 8th 🕔 5:30 PM ‘til Dark 📍 Beyond Armour Yard — 164 Race St, Holyoke
Presented in partnership with @BeyondWallsLynn Created by Beyond Walls
#BeyondArmourYard #BeyondWalls #HolyokeMA #SpringfieldMA #ChicopeeMA
🎉 Muffins, Murals, & Mingle: Holyoke Edition! 🎨🍩Get ready to stretch your legs and treat your taste buds! Join us on May 30th at noon for a fun-filled afternoon exploring the vibrant art scene in downtown Holyoke.
We’re meeting at Open Square to kick off a walk or run adventure, visiting the stunning murals around downtown. Whether you’re in it for a leisurely stroll or a quick jog, this is the perfect way to spend your day! ✨We are partnering with the new Librettos Cafe to provide delicious post-adventure muffins! 😋
#muffins #murals #walk #run #westernma
See you at the Armour Yard!
Monday, June 8th | 5:30pm–DARK | Race & Main Streets, Holyoke MA #HolyokeMA #SpringfieldMA #ChicopeeMA #EasthamptonMA #SouthHadleyMA
Moo‑ve over… Chick-fil-A is here! 🐮
Catch the @cfachicopee Pop‑Up at Holyoke Mall through August 31.
📍 Upper Level, Center Court (next to the glass elevator)
#NowOpen #westernmass
We have some very special specials tonight! We have our delicious Chimichurri marinated Steak Tacos tonight only. We also have brought back our 5 hour slow roasted Short Rib Pappardelle ragu for a limited time.
🌟 Join Us for an Exciting Mural & Fitness Adventure! 🌟
What to Expect:
🎨 Interactive Mural Tour: Discover stunning murals around downtown as we walk together or run side-by-side. Learn about the talented artists behind each masterpiece!
🏃♂️ Citystrides Routes: Explore new streets and hit your fitness goals with specially designed routes—perfect for tracking your progress and staying motivated.
🤝 Community Fun: Connect with fellow explorers, enjoy the vibrant city scenery, and share the experience!
🍩 Sweet Finish: We’ll end our adventure back at Open Square, where Librettos Cafe has baked exclusive muffins just for us! Choose your flavor:
* Banana 🍌
* Strawberry Rhubarb 🍓
* Blackberry Ginger 🫚
Let us know your preference when you purchase your ticket!
🚨 Hurry! Tickets are on sale until May 26th. Secure your spot now and don’t forget to tell us your muffin flavor choice!
We’ll have plenty of water, and a fantastic giveaway for the best social media post featuring our murals and event moments! 📸
Questions? Reach out at [email protected].
We can’t wait to explore, move, and munch with you! 🎨🏃♀️🥧
#run #walk #westernma #workoutmotivation #follow
📣 Big messages deserve to be seen.
We print custom vinyl banners for events, promotions, pop-ups, graduations, community spaces, and more 🎉
✅ Durable
✅ High-quality
✅ Made locally in Holyoke
Bring your idea — we’ll help you print it BIG. 🖨️
🌐 printshopholyoke.org
#custombanners #bannerprinting #vinylbanners #holyoke #printshop
Explore Holyoke & Beyond Armour Yard are excited to welcome Dub N Grub: The Pop-Up — a free, open-to-the-public experience brought to you by Genuine Culture LLC.
📅 Friday, May 15, 2026 🕔 5PM – 8:30PM 📍 Beyond Armour Yard | Main & Race St., Holyoke, MA
DJ Trendz will be setting the vibe with the best in reggae, dub & Caribbean sounds while D’s Smoke and Savor @d_smoke_and_savor_ serves up authentic Caribbean cuisine and the White Lion @whitelionbrewing beverage truck keeps the refreshments flowing all night long.
No cover. No excuses. Just good music, great food & community energy. Come ready to unwind, dance & soak it all in. ✨
🔁 Follow @genuine_culture for more incredible events happening right here in our community!
👀 And mark your calendars — Mondays are coming back to the Armour Yard starting June 8th. More details dropping soon. Stay close.
#HolyokeMA #EasthamptonMA #SpringfieldMA #ChicopeeMA #WestSpringfieldMA
🎉 Join Us for Murals, Muffins & Mingle! 🎉
Mark your calendars for May 30th at noon and get ready for a fun-filled afternoon exploring the vibrant murals of downtown Holyoke! Whether you prefer a leisurely 2-mile walk or a more energetic 4-mile run, this event is perfect for all fitness levels and art enthusiasts.
✨ What to Expect:
Interactive mural tour: Travel together or run side-by-side as we discover stunning murals and learn about the talented artists behind them.
Citystrides routes: Our routes are designed to help you explore new streets and complete your fitness goals using your tracker!
Community fun: Connect with fellow explorers and enjoy the beautiful downtown scenery.
🍩 End the adventure back at Open Square, where we’ll indulge in special muffins baked exclusively for us by Librettos Cafe (they just opened — yay!).
Plus, you get to choose your flavor:
Banana, 🍌
Strawberry Rhubarb, strawberry 🍓
Blackberry Ginger 🫚
let us know your preference when you get your ticket!
🚨 Hurry — tickets will stop selling on May 26th! Secure your spot now and be sure to tell us your muffin choice.
We’ll have plenty of water on hand, and a fantastic giveaway for the best social media post featuring our murals and event moments. 📸
Dm us to sign up!
Have questions? Email us at [email protected].
We can’t wait to explore, move, and munch with you! 🎨🏃♀️🥧 #murals #run #walk #westernmass #follow