San Diego Hat Company BTS SS22
We are very proud to share this video with you. It perfectly captures the feel and vibe of every shoot we put together. Thanks for your creative eye and hard work @thevisualcandy
We focus on providing a space that is welcoming, inspiring and creative for not only our clients, but the entire team, including our vendors and models. We provide a space that is planned and organized so everyone has the freedom to be a creative and free! We work long hours, but it never feels that way.
Photography: @pacific_studio and @mickeystrand
Videography: @thevisualcandy
Models: @thetiffanywilliams , @daniellealcaraz , @meaganlee_1 , @seanmyrie
Styling: @rachael.a.dickens , @lexynorman , @pingpongsurfclub
MUA: @meaganmua , @brittanybrownbeauty
Creative Direction, Organization, Management:
Esprit Team and San Diego Hat Team
@samanthamaae , @kristofferkeith , @deelove_sali
Click the link in our bio to setup a discovery call to learn how we can serve you!
Wrap on day ✌🏽for @sandiegohatcompany
Another beautiful location + gorgeous models + kick ass team! That's how Esprit does it. #trust
Feeling a ton of gratitude as I close out this year and hopeful for a successful 2025.
@artsandiego_ with my activities buddy @vstyleblog
Vanessa will always join an adventure with me and I love it.
I know not a darn thing about art and walking through the exhibit was inspiring and exciting.
I look forward to more high vibration experiences from here on out!
I'm a So Cal gal ☀️
But my personal wardrobe is filled with all of the comfy, cozy, cold-weather staples that I only get to wear 3 months out of the year. I'll take it! And with my WFH schedule, you best believe I'm wearing my trench, rain, and fur coats to all of my virtual meetings.
The best part of any project I work on, is the moment after we kick off. It’s always a thrill to brainstorm, collaborate, and dive into research. I work with talented individuals and it's electrifying when we get together! My role is to keep the energy focused, ensure everyone's ideas are heard, and then formulate a plan.
For San Diego Hat, this first step sets the foundation for the entire season. My goal? To find fresh ways to communicate the new trends while staying within budget. It’s all about balancing what they aspire to be with what they can achieve.
Some of these Fall Mood looks were shot years ago! What do you think - are they still on trend?
I would wear every single outfit. I have to give 🌸🌺🌼to the talented stylists featured in this post: @vstyleblog , @rachael.a.dickens & @jennylynndeck
Guess who's back at SDHC? 🎩
I’m thrilled to announce my temporary return to San Diego Hat Company, bringing fresh perspective and new insights to a familiar role. I’m especially excited to be directing the FW25 launch, including the lifestyle shoot and catalog production (huge thanks to Danielle for trusting me with this while she spends time with her growing family).
Loved this BTS from their FW22 shoot with the amazing @brookedusek who handled this cover shot like a champ!
FW25 seasonal trends from the design team ✔️
Next step: build the creative team and location scouting.
Let's go!
Hi, hello, and how do you do?
It’s been a while since I’ve posted, and I wanted to take a moment to reintroduce myself and share where I’m at with Esprit.
This past year has been a whirlwind—personally and professionally. At one point, I was ready to close the doors on Esprit for good. I thought I was done! I explored new things, met incredible people, and seriously considered if this chapter of my life was over.
But as I moved through those struggles, something unexpected happened—it became clear that the challenges were part of my process of leveling up. They pushed me toward a deeper knowledge: that I am enough, I am needed, and I am valued. Not just for the services I provide, but for how I do them, how I communicate, and the way I make people feel.
There’s a need for exactly what I bring to the table, and that realization is everything. I may not know exactly what the future holds for Esprit, but I’m excited to figure it out, step by step, trusting that I’m exactly where I need to be.
If you’ve been here before, thank you for sticking with me. And if you’re new, welcome—I’m excited to reconnect and see where this journey takes us. 💛
Lately my energy and focus have been on other things. So shoot days are extra special.
Can't wait to see how these turned out! And manifesting more shoot days to fill my schedule.