Why are women still underrepresented in healthcare research?
Despite making up half the population, women have historically been excluded from clinical trials and medical research — and 85% of women don’t even know they can participate in clinical studies. Barriers like lack of awareness, limited access, inflexible trial design, and systemic bias continue to shape healthcare outcomes for women everywhere.
In this episode of 30 Minutes with EGR, Jeff Grisamore sits down with Hyatt Antognini, Founder & CEO of @trialher , a Switzerland-based health research platform working to close the gender gap in clinical research. Through participant-first design and inclusive recruitment tools, Trialher is empowering women to discover, join, and even help shape clinical studies that directly impact their health.
This is a powerful, insightful conversation about equity, innovation, and the future of women’s healthcare — and why representation in research matters more than ever.
Have a listen at the link in our bio!
#30MinutesWithEGR #WomenInHealth #HealthEquity #TrialHer #ClinicalResearch
May is for Mothers 💚
The Women with Children Program (WWC) at Misericordia University is one of only eight programs of its kind in the United States. The program empowers economically disadvantaged single mothers by providing the opportunity to earn a college degree and create brighter futures for themselves and their children.
EGR was proud to donate to and support the Women with Children Program.
Supporting initiatives that create opportunity through education and community impact is incredibly meaningful to our team. 💚
#MayIsForMothers #CommunitySupport #EducationMatters #MisericordiaUniversity
Wrapped an incredible week in Nashville for the 2026 Vision Source Exchange! Over 8 days onsite, our team helped bring a large-scale General Session experience to life for nearly 4,000 attendees from across the country. From immersive presentation graphics and a custom 90’ projection environment to dynamic lighting, live entertainment, and a private Darius Rucker performance to close out the week, every detail was designed to create an engaging and memorable experience. Huge shoutout to everyone involved behind the scenes – months of planning, collaboration, and teamwork made this one unforgettable.
#visionsourceexchange2026
📸 @austindonohuephoto
Just wrapped an unforgettable program at @fsnapavalley , where luxury was built into every single detail.
From ticking off bucket-list moments to personalized gifting and a hospitality lounge guests returned to daily. Every touchpoint was designed with intention. The ultimate luxury? Making every guest feel seen, welcomed, and truly cared for.
Take a look at what guests loved most:
#EGRExperiences #LuxuryTravel #IncentiveTravel #NapaValley #FourSeasonsNapa LuxuryEvents
Sylvia and Chris just got back from the CMA Marketing Summit in Houston – three days packed with insights on how AI is reshaping the buyer journey, the rise of the self-directed AI-native buyer, the growing importance of partner ecosystems in delivering seamless solutions, the need for clean data and strong enablement, and a clear shift toward measuring real business impact over activity.
Swipe to learn more!
#CMASummit #ChannelMarketing #PartnerMarketing #B2BMarketing
One thing we’re noticing across many of our clients who are leading their industries: when they talk to their channel about AI and new technology, the most successful clients don’t get lost in the tech itself.
Instead, they focus on what it enables.
AI and med-tech innovations are being positioned as the great equalizer — tools that empower healthcare providers and expand what’s possible in patient care. Crucially, they make the provider a central part of the story.
The human is still at the center.
This concept/approach is not necessarily a new idea, but it’s an important one. Because for all the excitement around AI and emerging technologies, their impact ultimately depends on whether they are accepted and adopted by healthcare providers and patients alike.
What we saw at #SWITCH by EssilorLuxottica was a great example of how leading brands bring that idea to life. The message wasn’t simply “this is the future.” It was an invitation to the ECP community: you are part of creating that future.
And the experience reinforced that story. From the Experience Center to interactive activations throughout the event, attendees didn’t just hear about the innovations shaping vision care — they got their hands on them.
They heard the story.
They internalized the story.
And then they became part of the story.
For brands communicating major technological change to their partners, SWITCH felt like a masterclass in how to do it well.
#SWITCH #visioninnovationsummit #essilorluxottica
KBIS and IBS prove year after year that the building and design industries never stand still. From kitchens and baths to the broader world of residential construction, innovation is accelerating and expectations are higher than ever.
EGR was on the ground because our clients are shaping this industry — staying ahead means seeing what’s next!
Swipe to see what stood out to us 👉🏼
#KBIS2026 #KitchenAndBath #IndustryTrends #EGRInternational
Please join us in welcoming Chris Herzberg to EGR!
Chris joins as Senior Director of National Accounts, bringing deep experience across meetings, events, and loyalty strategy. We’re excited for the perspective and leadership he’ll bring to our team and our clients.
Welcome, Chris!
This event at @westingcayman wasn’t just about the destination — it was about designing an experience for the people in it. Our client’s energy was genuine and tight-knit from the start, so we leaned into what felt natural: hands-on moments with local artists, space to slow down and connect, and prioritizing adventure over ballrooms.
Small choices, big impact. Real connection. Zero forced networking.
At EGR, the best events reflect the culture they’re built for.
Corporate meetings don’t have to happen only in hotel ballrooms.
For this National Sales Meeting, the goal was to create space for real connection. By intentionally selecting a retreat-style venue at @hyattlostpines in Austin, TX, the program created the right conditions for community – outdoor walking paths, fireplaces + fire pits, and a luxury barn designed for gathering.
Even a nationwide snowstorm couldn’t disrupt this experience!
Is your rebate program giving you a headache? Let us introduce you to EGR’s Rebate Platform.
Built to launch faster, reduce friction, and deliver real business insights.
🎥 Watch our new video
👉 Link in bio
#egrinternational #rebatemanagement #b2bmarketing #incentiveprograms #channelgrowth
We’re so proud to celebrate Ashley on her nomination for Outstanding Contribution by an Emerging Event Professional at the MPI Greater New York Empire Honors Awards! Her passion, dedication, and impact within the events industry are clearly reflected in this recognition.
Congratulations to Ashley and all of the incredible nominees! We can’t wait to celebrate on January 22 at The Langham!
