With The Great Pretenders, we stepped into a new adventure for Jeep Compass, shaping a campaign that embraces irony while staying true to the brand’s bold and iconic spirit.
Directed by Martin Werner, the film plays with expectations, transforming performance and attitude into a dynamic visual narrative where exploration becomes a state of mind.
In collaboration with BETC Paris, we focused on rhythm, character, and cinematic detail, crafting a story driven by energy and a strong musical identity that reinforces the film’s playful edge.
On air since January 7th, 2026.
CREDITS
Client
@stellantis_official
Product
@jeep Compass
Ceo of FIAT Automobiles & Chief Marketing Officer Stellantis
@olivier.francois
VP Global Marketing Italian Brands Stellantis Piera Domenico Gallo
Head of Advertising & Creative Services Stellantis randymsu
Head of Dodge, FIAT & Alfa Romeo Advertising John Millar
Brand content and Marketing Director Aline Germain
Marketing Officer Manager Simone Gigante
Marketing Office Manager Valentina Faraci
Brand content & Marketing communication & Jeep Enlarged Europe international coordination specialist Dilek Tas
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