We’re Charla & Jenn, the gals behind Develope Academy.
If you’re new here (or if you’ve been lurking for a while and never actually knew what we do), this one’s for you. 🫶
We’re photography educators with a combined 30+ years shooting luxury weddings & portraits, but we’re also moms, true crime podcast addicts, dog people, and coffee-dependent humans just trying to help other photographers build businesses they actually love.
No teleprompters. No BS. No gatekeeping.
Whether you want hands-on help in our mastermind (In the Glow), a deep-dive course on a specific topic, or just solid Instagram content that makes you feel less alone in this wild industry—we’ve got you.
Hit that follow button if you’re into real education & a damn good time.
(P.S. If you’ve been here a while—hi, we love you, thanks for sticking around. Feel free to share this with a friend who needs us in their life.)
There are thousands of educators out there. Courses on every topic. A new "strategy" every other week on Instagram.
And somehow, you're still not sure if you're doing it right.
Because MOST photography education is surface-level. It teaches you what to do, not why it works. And it definitely doesn't come from someone who's still in the trenches.
So you keep buying courses. Keep watching free trainings. Keep hoping THIS ONE will be the one that finally clicks.
But the thing is, it's not that you're doing it wrong. It's that you're doing it without the right SUPPORT.
That's what Develope has always been about. Real education, real results, real community. 🫶
Tell us in the comments: what's the hardest part of the journey no one warned you about?
You know you're in your glowup era when the wins stop feeling lucky and start feeling earned.
Like, you raised your prices and didn't spiral. You took a weekend off and didn't check your inbox seventeen times. You showed up at a networking event and actually introduced yourself to someone.
These things seem small. But they're not.
They're the result of having the right support, the right strategies, the right people around you who are doing the same work.
That's what we built In the Glow to be. A place where the glowup is a group effort. 🌟
Drop a number in the comments: how many of these did you tick off? 👇
And if you're sitting at "zero but make it make sense"… come find us at the link in bio. 🫶
Did we stutter?! 🙃
This one's for the photographer who's been undercharging for YEARS (and low-key knows it), but hasn't made the move yet because it feels scary or greedy or like "who am I to charge that?"
You. You are. LFG. 💸
Comment "PRICING" below and we'll help you figure it out.
Did we just become best friends?!
We love a lot of things around here, and we aren’t shy about it! We may be serial entrepreneurs, but we are also HUMANS, after all! And doing life, alone, in this industry? No thanks!
Photographers don’t t struggle with their pricing because they’re bad at business. They’re struggle because our industry never gave them a real framework to work from or the permission to charge correctly. The Pricing Glowup does both.
Comment “pricing” to get your glowup started!
The wedding photography inquiry process doesn’t feel the same as it did a few years ago.
If your leads have dried up, your response rate feels low, or clients keep ghosting you after what seemed like a great first conversation, you’re not imagining it.
🎧 Comment “Podcast” below and we’ll DM you the link to listen to the full episode!
Not “believe in yourself!” Not “charge your worth!” The stuff that actually changed how we thought about pricing & learned the hard way so you don’t have to.
Which one hit? Tell us in the comments. 👇
(P.S. We have tons of resources to help you with your pricing, including two new podcast episodes + The Pricing Glowup for just $99 this month!)
His name is Mario. He loves his family. He’ll go to the ends of the earth for her. His friends will risk their lives for him. And I owe him everything!
Best. Instructor. Ever. 🍄🎮
Kindred has been on the road! What an amazing past few weeks of travel, creativity, catching up with old friends, making new ones, seeing beautiful places and capturing beautiful things!
