Jordan Abbott

@designoftheabbott

Senior Creative + Art Director Manchester
Followers
283
Following
299
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Weeks posts
The last instalment of the future trail for @merrell_1trl From the hidden fringes, to the depths of the city, the performance pack is built for it all. Documenting a photographer and an urban runner pushing the boundaries of the trail as they run through urban landscapes. Creative + AD: @designoftheabbott Stylist: @daulphino Photographer: @simonslattcreative Talent: @jnrey_ + @anthnyylee
45 0
2 years ago
FW23 Introduced @merrell_1trl second iteration of ‘The Trail That Came Before’. Games of strategy and chance have always brought people together. From chess in the parks of our cities, to cards being played around the world. We took these traditional games and the players to the trail. Capturing the contrast between city game players and the wilderness of the trail. Creative: Yours truly @tangentagency AD: @designoftheabbott Styling: @daulphino Models: @oliveharvey08 & @lucasjnrsmith Photographer: taylerprincefraser
15 0
2 years ago
As cities became increasingly overcrowded, inhabitants looked for new ways to connect with the natural world. The first chapter of ‘The Trail That Came Before’ by @merrell_1trl introduces the Pigeon flyers of Brooklyn, a subculture that plays out on the rooftops of New York City, disconnected from the chaos below. A pleasure and a privilege to get the opportunity to tell the story of these Brooklyn pigeon flyers. @tangentagency doing what they do best. Big thanks to the team for smashing this one. @simonslattcreative @zan_gregson Photographer @aaronwojack Styling @tony_irvine
30 0
2 years ago
As cities became increasingly overcrowded, inhabitants looked for new ways to connect with the natural world. The first chapter of ‘The Trail That Came Before’ by @merrell_1trl introduces the Pigeon flyers of Brooklyn, a subculture that plays out on the rooftops of New York City, disconnected from the chaos below. A pleasure and a privilege to get the opportunity to tell the story of these Brooklyn pigeon flyers. @tangentagency doing what they do best. Big thanks to the team for smashing this one. @simonslattcreative @zan_gregson Photographer @aaronwojack Styling @tony_irvine
21 0
2 years ago
Pushing the boundaries of the @merrell_1trl MQM Ace Tec through outdoor experimentation. Highlighting the capabilities of the Merrell Air Cushion system. Captured through unexpected, exaggerated mid-air movements. Super fun shoot with the talented guys at @tangentagency Creative: @tangentagency Model: @_joestephenson
20 0
2 years ago
The first campaign of the SS23 Season @merrell_1trl introduced part 1 of the Trails of the Unexpected. Finding those on the fringes, who don’t conform to the rat race and are tired of conventional four wheel travel. Pleasure to work with everyone on this one, all experts in your craft. @tangentagency and all involved, doing what they do best. Creative: @tangentagency Photography- @kaneocean DOP - @tcmtcmtcmtcm Models - @ppatrickholland  & @fernanda.alvrez Styling - @mr.dairy Garments - colin__meredith Audio - @ppatrickholland  & @priori_tize
23 0
2 years ago
Rebrand - The Islands of Guernsey Designed at: @vividmanchester Client: @visitguernsey Photographer: @moyphoto #Rebrand #design #Branding #typography #brand #tourism #guernsey #quirky #islandlife #craft #marketing #business #advertising #logotype #photography
14 0
4 years ago
Too good to get wet. @merrell_1trl @tangentagency Creative @designoftheabbott Photography + Design @simonslattcreative Stylist @daulphino_
15 0
4 years ago
New work for WOWO KITCHEN @wokonwokoff #rebrand #design #logo #typogrpahy #illustration #brand #graphicdesign #graphicdesigner #food #saltandpepper #branding #brandingidentity #handmade #handcrafted #bespoke #streetfood
13 1
4 years ago