2022, The independent micro-agency @deeblancheinc is now online.
Shaped from an early conversation with @jubaiamonte and built entirely as a living interface.
Inspired by an email client, the site updates itself based on past visits, creating a rhythm that shifts with the reader and the content.
deeblanche.com
#DeeBlanche #microagency #OurBusyness #CommunityLed #independentagency #creativecollective #webdesign #creativecoding #frontenddevelopment #livinginterface #artdirection #designprocess
𝐁𝐮𝐢𝐥𝐭 𝐰𝐢𝐭𝐡 𝐜𝐨𝐦𝐦𝐮𝐧𝐢𝐭𝐲.
𝐋𝐞𝐝 𝐛𝐲 𝐜𝐮𝐥𝐭𝐮𝐫𝐞.
Our Business is an HPV awareness campaign we helped shape alongside ECU, young Aboriginal voices, researchers & creatives. 💬✨
To do it right, we flew to 🇦🇺 — sat in rooms, listened, learned, and built it together.
With help from Nooky 🎤 we brought in storytellers who cared — not just about content, but about real impact. 🔥
No tokenism. No gloss.
Just respect.
And proper collaboration.
#OurBusiness #DeeBlanche #HPVawareness #IndigenousHealth #CommunityLed #OnCountry #CreativeWithPurpose
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Our Business is a research program that encourages vaccination against HPV amongst Aboriginal and/or Torres Strait Islander Youth. Like, follow and share to learn more. #fyp #FORYOUPAGE #ourbusiness #aboriginal #torresstraitislander #healthcare #australia
There is no such thing as a dream client, but some come pretty close. A great dynamic between a client and a consultant is what can be the difference between making billions and making a burnout. A great client is more than just someone who pays the bills. They need to be proactive in their decision making and also understand your expertise. They also need to respect time - yours, and the amount it takes to build a successful business. We’ve dealt with enough nightmares to know how to spot one in the dark.
#dreamclient #creativeagency #deeblanche #meaningfulcommunication
What exactly does luxury mean to you? For some people it means ‘expensive stuff’. For others it’s quality, service and authenticity. There’s only so much research that can be done online - so when a client needed to understand what investing in a luxury brand meant - we took them to London to discover one of the world’s most revered tailoring streets, customer service at private members clubs and factories in the East End.
The last thing the world needs is another brand - so if you are gonna do it, do it right.
@stellamccartney@brownsfashion@theofficialselfridges@pjohnsontailors@huntsmansavilerow@the22.london@sohohouse@fortnums
Thanks to @townhallhotel for having us…
#London #researchtrip #stellamccartney #brownfashion #selfridges #Johnsontailors #huntsmanavilerow #the22london #sohohouse #fortnums #creativeagency #deeblanche #meaningfulcommunication
It’s the last thing people think about when starting a brand, but it is the first thing to go wrong when it isn’t in place. When you are communicating on a billion levels - it can be a dicey game if you don’t have a Tone of Voice in place. Say the wrong thing and you could be sued by a competitor. Greenwash or Rainbow wash a post or hangtag and you could end up as a meme for all the wrong reasons.
Words are rarely thought about - but they mean everything when used badly. Rant over.
#toneofvoice #TOV #copywriting #creativeagency #deeblanche #meaningfulcommunication
Full time, part time or digital nomad? Now that the idea of working outside of the country of one’s residence is a normality - how much are you enjoying the experience? Do you get to see the city you are staying in, or are you glued to a laptop? Forget the destination and decide what you want from the experience first. There’s nothing more soul destroying than watching the waves roll in while you are battling the sun’s reflection on a laptop.
#digitalnomad #creativeagency #deeblanche #meaningfulcommunication
What do luxury goods by Louis Vuitton and Loewe have in common? ECCO Leather - @ecco - one of the largest leather production houses in the world. From environmentally friendly tanning methods to a design led factory - where people can come in and design their own leather - the company does a lot more for leather than its footwear line.
We’ve worked with them to help relaunch their website and a number of collections. In fact, their in-house studio is responsible for some of the most iconic leathers on the catwalk of late. Which is why they launched the collection - ICONS, the 7 leathers by which all of the company’s leathers are based. Apparition is our favourite, a translucent leather that’s ONE of the most sustainable leathers on the planet. That’s another thing - they have a team of lawyers that jump on our every words so greenwashing is not an option with this lot. Which is what makes these guys so great to work with. Honest with integrity. As long as there are meat and dairy industries, there will be leather. And ECCO Leather’s plan is to make their product as sustainable and designer-friendly as possible.
#ECCOleather #leather #sustainable #creativeagency #deeblanche #meaningfulcommunication
Although the first filter used in the history of social media dates back to 2011 - Snapchat popularised the commodity best in 2015 with the now infamous dog ears and tongue. It’s what made Facebook want to buy the app, and Instagram adopt the same technology. Now - anyone can make a filter and apply it to TikTok. From looking like a dog, adding 50 years on your life - filters are now a part of our every day. Do you have a favourite?
#instagram #filters #snapchat #creativeagency #deeblanche #meaningfulcommunication
Ever written a job spec? Doing it well means the difference between enquiries and applications. It pays to be picky, and these days, employees hold all the cards. And so they should. No longer will people work for free as interns, or overtime without warning. When one time neck tattoos meant being jobless, now it’s not uncommon to see a CEO with one. Times are a changin’ - and so to have recruitment processes.
#linkedin #copywriting #creativeagency #deeblanche #meaningfulcommunication
Working poolside or in an open plan office - project management and creative platforms are your saviour. Here’s the ones we can’t do without.
#platforms #softwares #creativeagency #deeblanche #meaningfulcommunication #creative #arena #landingspace #asana #livingspace #deathtostock
Have you found yourself watching a rug being cleaned or a wooden hut being constructed lately? Soothing videos are one of the most underrated forms of content right now. 83% of Gen Z have used YouTube to watch seemingly futile content that helps them relax.
“Comfort creators” are a recent phenomenon where viewers identify individual creators whose familiarity offers comfort. Parasocial relationships where people feel like they know people they have never met - are a lot less high maintenance than the real relationships. The pre-AI age is already upon us. Is there anyone you feel like you know, simply because you follow them online?
Taken from: YouTube Culture and Trends Report 2022
#youtube #report #cultureandtrends #creativeagency #meaningfulcommunication #deeblanche #comfortcontent
