And here we are… bringing things right up to date. ✨
This takes us to 2025, with one of our most ambitious and creative shoots to date — put together to promote
@curatedbydapperandsuave Festive market
This wasn’t just a photoshoot.
It was a story.
“The Finest Collection” — a love story brought to life through character, styling and beautiful detail.
We had the absolute joy of featuring our goddaughter Shannon
@shoates (you may recognise her as Miss Sterling 💫) alongside
@elijahj.parkes &
@therushilvyas24 who fully embraced their roles and brought the whole concept to life.
From start to finish, this shoot was about showcasing our products in a completely different way — bow ties, cravats and pocket squares styled with elegance, personality and narrative.
We were hands-on throughout, shaping every detail — and yes… we ran two hours over schedule but it was so worth it - thanks to the team at Syon!
Set in the stunning surroundings of Syon House
@syonparkofficial
A venue that holds so many incredible memories for us after hosting five events there between 2024–2026
This shoot feels even more special to look back on now.
It captured not just style, but emotion, storytelling and a journey — one that even evolved into a tale of love, betrayal and intrigue over time.
One of our absolute favourites.
And one we’re incredibly proud of.
Shot by the brilliant Dan
@aloftivisuals 🎬
And just like that… we’re now bang up to date for 2026.
Next up — our brand new shoot in Brick Lane, which we cannot wait to share with you