This methodology took co-creation to another level.
We anchored it in three core beliefs:
☝🏽Great ideas start with great people.
✌🏽If a picture is worth a thousand words, a video and story are worth a thousand decks. 🤙🏽 And a prototype is worth a thousand meetings.
Over the past six months we partnered with New Balance’s Moonshot team to bring an idea we’ve dreamed about since starting COMN four years ago to life.
Together with our partners at Laceless, we moved from insight → idea → prototype.
In the field with athletes shaping the culture of their sport, bringing 180 collective years of playing, coaching, and creative experience, and keeping them involved throughout the entire creative process.
What started as conversations and lived experience turned into 50+ raw ideas, dozens of opportunity territories, and early proof prototypes around three core concepts, designed to fuel their innovation pipeline for seasons to come with insights, ideas, and enablers.
Grateful to play a part in helping turn real voices into what’s next.
A huge shout out to Osamase, Maria and the whole Moonshot team for the trust, to Dan and the Laceless team for such amazing concepts, and all the hard work that went into this project 🙏🏼
#sportinnovation #consumerinsights #productinnovation #athletevoice #sportsindustry
[ YUMA ]
RELEASE DATE: SEPTEMBER 25, 2025
YUMA is more than just footwear.
For the past 6 months, I’ve been working hard to turn a dream into reality: launching my own sneaker.
This has been more than a university project - it’s been a journey. From learning FDM printing to countless hours of sketching, from my first prototypes to long Blender sessions, feedback rounds, and presentations - every step shaped YUMA into what it is today.
I’ve been incredibly lucky to have people around me who pushed, challenged, and inspired me along the way. To my professors, classmates, friends, and family who believed in me, supported me, and gave honest feedback - thank you. And to the kids staring at my feet when I wear YUMA on the streets of Paris - you remind me why I love designing.
Your energy, words, and kindness are woven into YUMA. I’m truly thankful for every single person who has supported this project.
Let’s shape the future of footwear together.
YUMA — AVAILABLE SEP 25, 2025 ON ZELLERFELD 🏜️
#zellerfeld #sneakernews #laceless #printedfootwear #footwear #footweardesign #sneakerdesign
Early birthday celebrations ☺️ Just what the soul needed after awhile since having a night out with my beautiful wife @caljpoole 😍!! And Yeow - can she hit a ball! 🤩!!
#toogolf #golf #bestfriend #love #scotland #autumn #family @topgolfuk
Not only do I massage my clients, but I look after them, through preventative methods that actually help you on a day to day basis when I don’t see you! 👀
You see it’s about changing small daily habits that lead to future successes or victories over aches and pains we face through our lives.
Towels, foams rollers, tennis balls - use whatever it takes to get the work done ✅
#stretches #massagetherapy #mobilemassage #massageuk #aromatherapy #glasgowmassage
How long do you think it takes, to setup my bed for your massage ? ⏱️☺️
Leave a comment before you watch the full reel.. let’s see who gets the closest! 🤞🏻
Watch till the end…
#massage #massagebedsetup #mobilemassage #homemassageglasgow #massageuk #massagetherapy
Treating a tear in the soleus muscle can be really painful, and tender 🥴 BUT it’s very important…
The soleus plays a huge role in planter and Dorsi flexion in the lower limb allowing you to bend the foot and step off the toe to heel when walking / runnning. If you have a strain or a tear, it’s highly painful to be active.
Deep tissue massage and stripping is a technique used to really break away and scar tissue away, to allow repair, and stimulating new blood flow to help recovery. ❤️🩹
If you have any questions, drop them in the comments! ☝🏻
#calfmassage #legmassage #pain #massage #lenziemassage
How to spend Monday evening? In VR collab with some cool designers across the world
I love how every time I learn from others and explore my creativity potential
Life lessons:
1.) If you’re not sure, go a bit faster.
2.) If there’s a camera, go a bit faster.
Pick your favourite snap.
@jtarrier 📸
#skitrip #skivlog #vlog #highlights #jerry #jerryoftheday #fullsend #austria #damüls #ugaalp