Cult Gaia Cannes now open.
The boutique acts as a soft extension of its coastal setting, where curved architecture, natural materials, and the luminous calm of the Mediterranean come together into something that feels less like a store and more like a destination.
Open to the light and connected to the water, every element reflects the quiet beauty that has always been at the heart of the brand. The layout invites a slow, intuitive exploration, echoing the unhurried elegance of life along the Côte d’Azur.
From the softness of its curves to the warmth of every surface, the boutique reflects Cult Gaia’s ethos of wearable art and intentional living, drawing inspiration from the natural beauty of Cannes Palm Beach.
Cult Gaia Cannes Palm Beach Pl. Franklin Roosevelt, 06400 Cannes, France
The first world I ever wanted to live inside was hers. Happy Mother’s Day to my, mommy, our Mamani and my crazy beautiful magical mom. You are wildly creative, authentic to your core, and bring joy everywhere you go. Today we celebrate her and all the women who shape us 🤍
@luxpascal_ as a living sculpture in custom Cult Gaia Atelier.
Referencing Venus de Milo, tones remain soft and matte, with a finish that feels almost timeworn. Subtle carved details run throughout, suggesting the piece has been etched as sculpture. Lux as a living counterpart to the classical figure, inhabits the space between strength and softness, permanence and motion.
Custom Cult Gaia Atelier look for @luxpascal_ at the Met Gala, styled by @mimicuttrell .
A study in form, beginning with the body as sculpture referencing Venus de Milo.
Cult Gaia Atelier for @luxpascal_ for Met Gala 2026, styled by Mimi Cuttrell.
The look begins with the body as a sculpture, an approach informed by Venus de Milo. At the core is a sculpted bodice built from our signature plissé, and releasing into layers of chiffon. Each fold is placed to create depth and shadow, evoking the softened contours of carved stone. Alabaster tones, soft and timeworn introduce Lux as living sculpture.
