1 - setting up for perfect match cuts needs a lot of time and precision
2 - references, test shots, and storyboards for the end frame
3 - sound design timeline. “It turns out the drill sound was actually quite annoying and dominant. So it was important to find the right balance where we didn’t lose that sense of resistance between wood and metal” @baileyjeffs on the sound and music
4 - BTS of the drilling takes
5 - hero shots on site to build out the narrative for different deliverables
6 - design mockups for motion graphics
7 - logo animation building components