Engaging Night Mode... 🌙 A bold vibe shift to promote Oporto’s first-ever Late Night Menu, inspired by Oporto’s Portuguese roots where late-night eating is a ritual to embrace, not apologise for.
Young travellers think all airports are the same. Stressful, overpriced and worth escaping as quickly as possible. So this week, we’re flipping that script with a world-first stunt at Singapore’s @changiairport
We’ve challenged Aussie TikTok star @maddy_macrae_ to live at Changi Airport for a whole week and live stream the entire thing.
From the Rain Vortex and Canopy Park to the Butterfly Garden and rooftop pool, she’ll show that Changi Airport is more than just a stopover, but a destination in itself.
Follow along on Maddy’s TikTok or Instagram until Friday 1 August.
Maggi Kari isn’t just a noodle, it’s a cultural icon in Malaysia, found in over 66% of homes. So to launch Maggi Kari in Australia, we launched an earned-led campaign, teaming up with award-winning Malaysian chef @jundakhoo_hojiak for a one-night-only hawker-style event at @hojiak.townhall . $3 curry noodles. Big flavour. Instant sellout 🍜
Our next instalment in the @madmex Bye Bye Bland campaign doesn’t hold back - this time swapping microwaves for croc-infested waters. Bold flavour calls for bold decisions. 🐊🌯
Our new campaign for @madmex ‘Bye Bye Bland, Hello Bold’, shows just how far people will go to escape boring lunches and embrace bold, fresh flavour.
It’s the first work under the brand’s new ‘Mad For !t’ platform, brought to life with a mix of practical effects and Generative AI to keep things fast and fiery 🔥
Vibrant street markets. Hidden local gems. A food lovers’ paradise. Our new content series ‘A Taste of Asia’ showcases @changiairport as the ultimate gateway to Southeast Asia’s rich, authentic culinary culture by following Australian content creators @sineadchabowski and @joshuashediak on mouth-watering adventures across Chiang Mai, Phnom Penh, and Da Nang.
A daring egg gets behind the wheel, with a little help from a mystery driver, and takes on the obstacle course of a typical family home in order to make dinner shine in our latest ‘Bring The Bright’ campaign for @australianeggs
Our new brand platform, ‘No-Nonsense BBQ Sauce’ positions ETA as the iconic, old-school bottle of Aussie nostalgia - an unapologetic no-bullshit statement against the overly complicated food culture and a beacon of light for a return to simpler things.
Research shows that 94% of people crank up the tunes when they clean to make it more fun. So we collaborated with @chux_anz and @spotify to curate the ultimate summer cleaning playlist - to turn cleaning into a vibe and make the chore of cleaning feel better than ever before.
2024 was a pressure cooker of a year. Knives were sharpened, budgets were sliced, and by the end of it we’re all smoking half a pack to survive our shift.
We hope you get to feast on a summer break in preparation for a Michelin star 2025. Can we get a YES CHEF!?
The CP Pressure Cookers.
2024 was a pressure cooker of a year. Knives were sharpened, budgets were sliced, and by the end of it we’re all smoking half a pack to survive our shift.
We hope you get to feast on a summer break in preparation for a Michelin star 2025. Can we get a YES CHEF!?
The CP Pressure Cookers.
